The invention discloses a preparation method for disperse red 343:1 dye. The preparation method comprises the following steps: 1) diazotization, to be specific, adding water into a reaction kettle, cooling with cooling water, adding sulfuric acid, and then, dropwise adding nitrosyl sulfuric acid; after completing adding the nitrosyl sulfuric acid, adding 2-amino-5, 6-dichloro benzothiazole, stirring, and performing standing to obtain diazonium salt; 2) coupling, to be specific, adding water, glacial acetic acid, sulfamic acid and peregal into a coupling bucket, adding N-ethyl-N-benzoyloxy ethyl m-toluidine, adding ice for cooling, pressing-in the diazonium salt, and coupling; 3) after completing the coupling, and adding water for heating; 4) performing press-filtering, and washing, so as to obtain dye filter cakes; 5) mixing the dye filter cakes and an auxiliary agent, so as to obtain the disperse red 343:1 dye. According to the invention, the disperse red 343:1 dye serves as a substitute object of disperse red 343, the preparation technology is simple, only one-time coupling reaction is performed, the process route is shortened, the waste water discharge is greatly reduced, the yield is increased, the cyanation reaction adopting plenty of virulent cyanide is avoided, the possibility for harming human beings and the environment is reduced, and the finally prepared disperse red 343:1 dye is high in light fastness and can meet the use requirements of textiles on high-solarization dye.