The invention discloses a preparation method of black titanium dioxide powder. The preparation method comprises the following steps that ascorbic acid powder and titanium dioxide powder are taken formixing and grinding to obtain mixed powder; the mixed powder is sintered in a nitrogen atmosphere to obtain a sintering body; the obtained sintering body is naturally cooled to 50-55 DEG C, then fullywashed, and the washed sintering body is obtained; and the obtained washed sintering body is dried to obtain the black titanium dioxide powder. By using the preparation method, the bright black titanium dioxide powder is successfully prepared; the black titanium dioxide powder is uniform in color distribution, higher in product brightness, good in high temperature and chemical stability, and hasno possibility of color dilution in use; the black titanium dioxide powder is simple in process method, high in practicality, low in production cost, low in requirements for equipment, high in production efficiency, short in time consuming, complete in reaction, high in quality, and is conducive to large-scale production; and the used raw materials are environment friendly and safe without safetyand environmental problems, and the energy consumption is low.