The invention provides a colorful ultraviolet (UV) light solidifying paint. The paint comprises the following components in parts by weight: 25-55 parts of polyurethane acrylate prepolymer, 10-60 parts of acrylate monomer, 5-50 parts of solvent, 1-10 parts of photoinitiator, 1-15 parts of pigment, 0.5-10 parts of dispersing agent and 0.1-2 parts of auxiliary, wherein the acrylate monomer is a mixture of a single-functionality monomer, a double-functionality monomer and a high-functionality monomer. According to the invention, the paint is used so as to overcome the problems such as large volatility, difficult construction and the like in the existing colorful UV light solidifying paint, has the characteristics of low volatile organic compound (VOC), good decorative effect, rapid curing speed and the like, is easy to construct, is suitable for flow line production, and can be used for decoration of base materials such as plastic, wood, metal and the like.