The invention discloses an automatic transaction type platform system, and relates to the field of networked transaction systems. The automatic transaction type platform system comprises a front end, a rear end, a database and a management end, wherein the front end is a layering layout frame which is composed of a locating layer, a navigation layer, a selling point layer, a public trust layer, a witness layer, a consultation layer and a transaction layer, and the rear end is a function module program, and includes a bait transaction chain, product information exhibition, advantage and characteristic exhibition, content management, a transaction shopping cart, order forms, payment and delivery. By means of a series layering standard of the layering layout frame of the front end, the workload and complexity of page design of the front end can be reduced; by means of combination and configuration of the function module program of the rear end, a needed function site can be rapidly set up, and development cost is reduced; by means of a Windows server operating system which is wide in range of application, difficulty of technology implementation is reduced.