The invention relates to an intelligent earphone system based on face recognition, and the system comprises a camera module, a face detection module, a face recognition module, a mobile phone client, a database and a system server. A system user acquires a face image of a current scene through an intelligent earphone camera of the system user, extracts face feature data, compares the extracted face feature data with face feature data in a database to determine whether the user is a registered user: if so, reading information of the registered user and sending information, receiving the information of the user by the registered user, responding to the information of the user by the registered user, replying the information to the user, and if not, returning the information to the database, and performing information interaction and / or social interaction. According to the invention, bidirectional information interaction is realized through the intelligent earphone based on face recognition, so that information interaction between users is more direct, more accurate, quicker and more convenient.