The invention relates to the technical field of daily detergents, in particular to a concentrated detergent composition which comprises the following components in percentage by
mass: 30-70% of a surfactant, 0.2-10% of a
rheology modifier, 0-10% of a functional aid, 0-2% of essence and the balance of water. Wherein the
rheology modifier comprises a component a and a component b in a weight ratio of 1: (1.2-5), the component a comprises
hydroxypropyl guar gum, and the component b comprises
xylene sulfonate and / or
cumene sulfonate. According to the concentrated detergent composition, the flowability of the concentrated detergent composition can be obviously improved, the solution components are uniform, the rheological property is good, the use of unnecessary solvents is reduced, and the detergency is not influenced. The prepared washing product is qualified in appearance and good in low-temperature and high-temperature stability, the proper use
viscosity can be adjusted according to the use amount, the filling efficiency of unit
dose packaging is improved, and the product effect is greener and more stable.