The invention relates to a Mn-Zn soft magnetic ferrite for saving energy and lighting, and preparation method of an obtained magnetic core. The soft magnetic ferrite comprises the following main components by molar part: 50.5-55.5 mol% of iron oxide Fe2O3, 34.5-38.3mol% of manganese oxide Mn3O4 and the balance of zinc oxide basically, and also comprises two groups of auxiliary materials A and B, wherein the auxiliary material group A comprises one or two of CaCO3 and SiO2 with the weight percentage of 50-500ppm, and the auxiliary material group B comprises one or more of Bi2O3, Nb2O5, V2O5 and Al2O3 with the weight percentage of 100-2000ppm. The magnetic core obtained from the material has high squareness ratio under the high and low temperature conditions, and simultaneously, the permeability temperature curve has negative temperature coefficient from minus 10 DEG C to 120 DEG C, and the driving characteristics are good under the situations of high and low temperature.