A drive method for an electrophoretic
display device that has an electrophoretic device composed of a suspension fluid containing electrophoretic particles disposed between a common
electrode and a plurality of pixel electrodes, a driver that drives the electrophoretic device by applying
voltage between the common
electrode and the plural pixel electrodes, and a controller that controls the driver. The control method has a display redrawing process that changes the displayed image by applying a common
electrode drive pulse that repeats two different potentials to the common electrode, and applying either of the two different potentials to the pixel electrodes according to the updated display content. The display redrawing process includes a first pulse application step that applies a first pulse
train to the common electrode as the common electrode drive pulse
train, and a second pulse application step that executes after the first pulse application step to apply a second pulse
train to the common electrode as the common electrode drive pulse train, the pulses of the second pulse train being wider than the pulses of the first pulse train.