The present application provides a liquid crystal material, a method of fabricating a liquid crystal display panel, and a liquid crystal display panel. The liquid crystal material of the present application includes liquid crystal molecules, polymerizable monomers and a reactive vertical alignment material, the polymerizable monomers and the reactive vertical alignment material can occur a polymerization under ultraviolet irradiation to form a polymer, while the polymer deposits on a substrate to form a polymer film capable of replacing the PI alignment film, the reactive vertical alignment material includes a polymerizable group L that strengthens polymerization ability of the reactive vertical alignment material, increases compactness of forming the polymer film, improves morphology of the polymer film, and enhances panel quality. The method of fabricating the liquid crystal display panel of the present application eliminates the fabricating process of the PI alignment film, the method has simple process and low cost. The liquid crystal display panel utilizes the polymer film, which is obtained by polymerizing the polymerizable monomers and the reactive vertical alignment material, to replace the PI alignment film, so as to greatly enhance quality of the panel, and to have a low fabricating cost.