The application provides a 3D image display method, a 3D image display device and a television. A frame of 3D image is received and displayed as four fields of images; when the first field of left-eye image is displayed, the displayed image is rapidly refreshed in a cycle T1, and in a display cycle t1, the left-eye image is then kept; when the second field of dark-field image is displayed, the displayed dark-field image is rapidly refreshed in a cycle T2, and in a display cycle t2, the dark-field image is then kept; likewise, when the third field of right-eye image is displayed, the displayed image is rapidly refreshed in a cycle T3, and in a display cycle t3, the right-eye image is then kept; when the fourth field of dark-field image is displayed, the displayed dark-field image is rapidly refreshed in a cycle T4, and in a display cycle t4, the dark-field image is then kept. Compared with the prior art, the invention optimizes the problem of 3D crosstalk by increasing the image-refreshing speed, thus further increasing the brightness of 3D display.