149results about How to "Reduce marketing costs" patented technology

This application discloses a business data processing method, an account identification method, a business data processing device, an account identification device, and a computer terminal. The methodincludes the following steps that: a variety of kinds of information of an account to be identified are obtained; a risk value corresponding to each kind of information in the various kinds of information is obtained, wherein the risk value is used to indicate that the reliability degree of the account to be identified; the account type of the account to be identified is determined according to the plurality of risk values corresponding to the plurality of kinds of information; and the business data of the account to be identified are processed through adopting a business processing mode corresponding to the account type of the account to be identified.

The embodiment of the invention discloses a marketing information pushing method, apparatus, equipment, and a storage medium. The method comprises: according to historical tracking data of a user clue, a training sample is determined; model training is carried out based on the training sample to obtain a user clue evaluation model; according to the user clue evaluation model, a newly inputted user clue is analyzed to obtain an evaluation parameter of the user clue; a marketing program is determined based on the evaluation parameter of the user clue; and marketing information is pushed to the user based on the marketing program. Therefore, during the marketing process, the marketing cost can be saved substantially and accuracy of the marketing program can be improved.

The invention protects an O2O coupon usage big data prediction method. The method comprises the steps that 101, a historical consumption dataset of a user is subjected to preprocessing operation; 102, the historical consumption dataset of the user is marked, and a training set and a prediction set are divided and constructed; 103, the historical consumption dataset of the user is subjected to feature engineering construction; 104, feature selection and processing of unbalanced data are performed; 105, the data is subjected to multi-classifier integrated learning; and 106, coupon usage of the user is predicted through an established model according to historical consumption data of the user, and serving of an O2O coupon is optimized. According to the method, a prediction model is established mainly by processing the user consumption data and performing multi-classifier integrated learning on the data, therefore, the coupon usage of the user in the future is predicted, and serving of the O2O coupon is optimized.

Contemplated systems and methods provide cost / benefit projections for alternative web site marketing strategies. In preferred embodiments the system classifies search terms into primary, secondary, and tertiary words, and projects Return on Investment (ROI) and Net Operating Income (NOI) for multiple permutations of the words. Preferred embodiments also include a budget optimizer function. In another aspect web search engines can be used to identify potential customers for the system, and to identify advertising opportunities.

The invention relates to a complete cycle preparation method of lithium iron phosphate by using lithium ores as a lithium source, comprising the following steps: carrying out calcining, acidifying, leaching, purifying and separating on the lithium ores to obtain a primary lithium liquid, carrying out conversion and refrigeration, filtering and washing, evaporative concentration on the primary lithium liquid to obtain a lithium liquid for synthesis, letting the lithium liquid for synthesis, a ferrite solution, and a phosphor source solution be subject to liquid phase synthesis, and calcining to obtain the carbon coated lithium iron phosphate. According to the invention, cooling crystallization, separation, drying and other steps in the preparation of lithium iron phosphate with lithium ores are left out, and the byproducts obtained by evaporative concentration, filtering and separating are recycled, so that the utilization rate of resource is increased, and the cost is saved; and the prepared lithium iron phosphate has the characteristics of high purity, excellent electrochemical performance and the like, so that the circular economy is realized.

The invention relates to a two-dimensional code based inventory management method and a two-dimensional code based inventory management system. The method comprises the following steps of: a manufacturer background system generates a two-dimensional code and prints the two-dimensional code on the package of goods; the first code scanning equipment scans the two-dimensional code on the goods to obtain the in-factory data and out-factory data; the first code scanning equipment sends the in-factory data and out-factory data to the manufacturer background system; the manufacturer background system records and stores the in-factory data and out-factory data; the second code scanning equipment scans the two-dimensional code on the goods to obtain the in-storage data and out-storage data; the second code scanning equipment sends the in-storage data and out-storage data to a host; and the host records and stores the in-storage data and out-storage data. In the invention, two sets of two-dimensional codes are generated by a software system: carton code and box code of the package of goods; the manufacturer scans the carton code to realize statistics and management of the inventory; each dealer store scans the carton code to realize purchase statistics and scans the carton code and box code to realize delivery statistics.

The invention discloses a system and a method for receiving or releasing information according to a geographical position. The method comprises the following steps of: 1, acquiring the geographical position of a user; 2, acquiring information data which is released or messaged in an area according to the position; 3, screening the information data according to registration information of the user; 4, determining a position range in which the information is transmitted or released; and 5, transmitting or acquiring the screened information data. By the method, the marketing cost of an advertiser can be reduced, and the searching efficiency of the user is improved.

The invention discloses a real estate marketing management system comprising a customer data report subsystem which is responsible for collection, transmission, effectiveness judgment, classified storage and state retrieval of customer data; a customer sign-in subsystem which is responsible for recording the sign-in behavior data of customers in the building and collecting the sign-in images and head portraits and mobile phone numbers inputted in the sign-in of the customers; a customer source identification subsystem which is responsible for identifying the source identity of the customers; a sales round arrangement management subsystem which is responsible for making a sales stuff arrangement plan to realize automation of daily customer reception; an integrated business subsystem which is responsible for daily affair processing in the marketing process; a cloud sales management subsystem which is responsible for managing and controlling the life cycle of customer clues and monitoring the sales behavior and process; and a data storage subsystem which is responsible for storing all stages and all types of the data of the customers. Comprehensive analysis and management of the real estate customer data and comprehensive monitoring of the sales process can be realized.

Embodiments of the invention provide an electronic red envelope sending method, apparatus and client. The electronic red envelope sending method includes the steps: acquiring the user characteristic information of a target user; inputting the user characteristic information of the target user into a marketing value rank identification model to train to obtain a marketing value rank which can identify the marketing cost data and the transaction growth data; based on the marketing value rank, determining the sum of the electronic red envelope of the target user; and sending the electronic red envelope with the sum to the target user.

The invention discloses an electronic express sheet which enables high-capacity messages which an addresser expects to be known by an addressee to be stored on paper mail sheets and enables the addressee to perform interaction with the addresser in real time after receiving mails, and a method for utilizing the electronic express sheet to transmit the mails. The electronic express sheet comprises a face sheet, an inner layer and a bottom layer release layer, wherein the face sheet records postal basic information of the addresser and the addressee and is divided into an upper part and a lower part, the back of the inner layer is coated with adhesive sticker, and the bottom layer release layer protects the adhesive sticker and strips and abandons the adhesive sticker from the back of the inner layer in use. Character patterns related with addresser business information or blessing information and two-dimensional code vacant codes are printed on the front of the inner layer, the two-dimensional code vacant codes can be assigned in real time with multimedia content values which the addresser gives to the addressee and are related with blessings, greetings, commodity culture propaganda, industry information, business information, website information and / or commercial activity information through vacant code assignment software during mailing. The electronic express sheet enables the addresser to transmit plenty of multimedia information to the addressee through the mails, and the marketing cost of the addresser can be greatly reduced.

The invention provides a method and a system for producing a linked transaction, the method and the system receive goods information transmitted by an electronic business database from a server, and make a part of goods profit as bonus distribution of transmission transaction via a business excitation and conversion device, a parameter is set to be a bonus distributing model as a business excitation activity to initiate a linked transaction; The method and system, compared with the prior art, is used for redistributing goods profit to consumers, combines functions of personalized automatic comment and automatic transmission via startup of a computer program during transaction, makes personalized transmission more convenient via integration of consumption, comment and transmission to be one, and makes transaction transmit transaction to reach purpose of linked transaction via the method and system in the invention, further effectively reducing marketing cost of commerce.

An embodiment of the invention provides a service data processing method and a service data processing device. The service data processing method comprises the steps of: analyzing service data of a user to be mined in a designated institution by using a pre-constructed service data model, so as to obtain a conversion rate of the user to be mined; detecting whether the conversion rate of the user to be mined reaches a preset first threshold value; and determining that the user to be mined is a potential seeded user of the designated institution when detecting that the conversion rate of the user to be mined reaches the preset first threshold value. By adopting the service data processing method and the service data processing device, the conversion rate of the client can be improved, the credit limit usage level of the client can be increased, and the marketing cost can be reduced.

The invention discloses a large-scale order form matching method in community commerce cloud. The method includes the steps of firstly, achieving positioning of a user based on a base station and WIFI; secondly, confirming the non-directional requirement of the user; thirdly, determining the matching range through a cloud search algorithm; fourthly, conducting order form matching by combining the amount which can be reached with the set amount; fifthly, selecting a plurality of merchants according to a merchant optimization module; sixthly, calculating the secondary logistics cost according to user region information; seventhly, obtaining a commerce purchasing and logistics scheme of a matched largest-scale order form through the adoption of a MonteCarlo simulation dynamic programming method; eighthly, completing the matching of the large-scale order form. At present, the method is mainly applied to the electronic commerce field so that commercial demand order forms which are of the same type and in adjacent regions can be matched into a large-scale order form, therefore, the business negotiation efficiency and the transaction efficiency can be improved, a lower negotiated price can be found, better cost performance can be obtained, the shopping experience that the goods are attractive in price and quality is brought to purchasers, and the circulation of the goods and the capital of a high-quality seller can be accelerated.

The invention belongs to the technical field of intelligent distribution, and relates to an O2O coupon distribution method and system based on big data analysis. Firstly, the obtained data in a certain period of time is divided, and verification set data corresponding to the period of time are respectively established; then abstracting and extracting the features from the data according to the declared or defined features; secondly, feature merging is carried out to remove identical data, and the data is normalized; the feature sets other than the corresponding feature sets of the test set aretagged, and the extracted feature sets are connected to form a general feature set, and the feature matrix conforming to the requirements of the XGBoost model is constructed; then the XGBoost model is used to predict the coupons; finally, the critical value is set and the distribution prompt is given according to the critical value to realize the distribution of coupons. ,In the invention, data coverage is wider, reducing the merchant's marketing costs, optimizing the consumer experience, and optimizing the transaction.

The invention relates to a website malicious attack prevention method and system, comprising extracting data of user behaviors to obtain characteristic data representing user behavior characteristics; and setting permissions of corresponding users in dependence on extracted characteristic data, thereby identifying user identifications so as to take corresponding prevention measures, and to effectively prevent malicious users from profiting. In a marketing communication period before an activity, if similar malicious users are intercepted, the users can be directly filtered, thereby reducing sending of ineffective mails and short messages, substantially reducing marketing cost, and providing user identification support for fraudulent trading.

The invention provides a marketing method based on face image replacement, equipment and a storage medium. The marketing method comprises the steps that a marketing model image is acquired and sent toa user terminal; a face replacement instruction sent by the user terminal for the marketing model image is received; feature points of a first face region in the marketing model image and a second face region in a user face image and position information of the feature points are acquired respectively; the first face region in the marketing model image is replaced with the second face region in the user face image, and a user trial image is obtained; and marketing information corresponding to the user trial image and the marketing model image is sent to the user terminal. Through the marketing method, the interest of customers in participation can be improved effectively and accurately, the user satisfaction and the purchase quantity of the marketing mode based on face image replacement are improved, and marketing cost is lowered.

A method, system and computer program product for accessing information from a dataset in a network is provided. An example of the dataset may include a webpage, which has a pre-defined context associated with it. A dictionary is selected, corresponding to the pre-defined context. Context-relevant information is identified from the content of the webpage, based on the dictionary. At least one link is integrated in the content, based on the context-relevant information. The links on the webpage may invoke one or more pop-ups. The content of the one or more pop-ups is generated in real time and is relevant to the pre-defined context of the webpage.

The invention provides a target customer screening method and device. The target customer screening method comprises the following steps of: screening a target customer which is about to push preset information in to-be-classified customer samples; obtaining a push feedback result after the target customer pushes the preset information; and correcting a screening model for screening the target customer according to the push feedback result so as to screen the next target customer according to the corrected screening model. According to the method and device, data mining models are dynamicallyadjusted through utilizing marketing feedback results, so that the marketing customer screening correctness is improved, the marking hit rate and accuracy are greatly improved, the marketing effect isimproved, the marketing cost is greatly reduced, and the marketing input-output ratio and marketing earning are improved.

The invention discloses a system of releasing a discount coupon through an electronic reading platform, and the system is realized through interaction among a user terminal, a server-side and a merchant terminal. The user terminal is electronic equipment with an electronic reading function. The server comprises an electronic subscription system which is used for generating user subscribed information and a discount information management system which is used for generating a user subscribed discount coupon. The merchant terminal comprises a subscribed discount coupon library and a discount coupon validation system. The invention additionally discloses a method of releasing the discount coupon by using the system. The system and the method not only can reduce the marketing costs of merchants, but also can promote marketing effects. When the system is used, the system firstly provides a user with commodity discount information of certain classifications in which the user is interested, and then after the user confirms to subscribe a certain discount coupon, an electronic discount coupon is automatically generated and is provided to the user. Therefore, the release of the discount coupon is pertinent and the goal of realizing a better marketing effect at a lower cost is achieved.

An outdoor umbrella includes a foldable umbrella awning, an umbrella frame, a lighting system mounted on the umbrella frame, and a solar power supply arrangement which converts solar energy into electrical energy and provides the converted electrical energy to the lighting system for lighting up the lighting system. The solar power supply arrangement includes a solar collecting device supported by the main supporting stem, wherein the solar collecting device has a collecting surface arranged to expose to sunlight for extensively collecting solar energy.

The invention relates to a method for producing lithium ferrous phosphate by using a lithium mine as a lithium source and belongs to the field of materials of lithium ion batteries. The invention adopts the technical scheme that: the method comprises the following steps of: (1) treating the lithium mine, and thus obtaining a lithium source solution; (2) performing liquid phase reaction on a ferrite solution, a phosphorus source solution and the lithium source solution which is prepared in the step (1), cooling, filtering and then collecting filter cakes; and (3) washing the filter cakes, adding water into the filter cakes to form slurry, adding a sugar raw material, uniformly mixing, drying, then calcining under the protection of inert gas, and thus obtaining carbon-coated lithium ferrousphosphate. By adoption of the method for producing the lithium ferrous phosphate by using the lithium mine as the lithium source, the content of impurities such as calcium ion (Ca<2+>) and magnesium ion (Mg<2+>) in the lithium ferrous phosphate is well reduced and controlled; the prepared lithium ferrous phosphate has the advantages of high purity, high electrochemical performance, high stability, high consistency and the like; 1C discharge capacity can be over 140 mAh / g; and the comprehensive cost of the lithium ferrous phosphate can be saved by over 12,000 yuan per ton.

The invention relates to a system and method for extracting consumption data. A first intelligent terminal contains a first module used for extracting the consumption data and an electronic payment module; the first intelligent terminal also contains a first wireless communication module; the first wireless communication module, a mobile phone wireless communication module and a server establish communication connections with a second intelligent terminal used by the staff of a store through a wireless network; the second intelligent terminal used by the store staff contains a second module used for extracting the consumption data; and the merchant' name and geographical location information of the store are stored in the second intelligent terminal used by the staff of the store. With the system and method adopted, customers of cooperation merchants can be increased; the turnover of the cooperation merchants can be increased; high-volume low-margin business can be realized; profit maximization can be achieved; the marketing efficiency of off-line physical stores can be improved; the off-line physical stores can be more comprehensively digital; the marketing cost of the physical stores can be reduced; and the physical stores can surrender a part of profits to the customers.

The invention provides a cloud printing realizing method based on cloud commerce modes. The method is characterized in that at first, all commercial printing systems and documental printing service systems are set into a public cloud printing system and a private cloud printing system, secondly, the public cloud printing system obtains the printing and documental printing service requirements made by individual clients or unit clients through the internet, thirdly, the public cloud printing system obtains all private cloud information through the internet, fourthly, the public cloud printing system utilizes the cloud computing technology for effectively dispatching all resources joining the private cloud printing system, fifthly, by means of client side software of the private cloud printing system, the private cloud printing system manages and dispatches all the printing equipment resources in the private cloud printing system in a centralized mode, counts the service condition and the work load condition of the resources of the private cloud printing system in real time, and feeds the service condition and the work load condition back to the public cloud printing system so that dispatch of the whole system can be optimized in real time and printing can be finished. The method is beneficial for increasing the utilization rate of the cloud printing equipment resources, and reducing the equipment number and the use cost.

A method includes attaching an award draw card on commodity as a present, obtaining award draw number on the card by the buyer, obtaining money award immediately by inputting award draw number through dialing to award draw phone or sensing short message or logging in network, transferring money award to phone account or credit card account of his own or the third party, or logging on cash network to exchange commodity you want for yourself or for sending it to the third party as gift.

The invention is suitable to provide a benefit distribution method and system based on an on-line transaction. In the embodiment of the invention, the benefit distribution method specifically comprises the following steps: pushing the commodity transaction information of a publisher; in a pushing process, according to the sharing record parameter of a sharing user who puts forwards a sharing request, updating the commodity transaction information; according to the transaction request of a transaction party who requests to transact, obtaining a publisher identifier, a transaction party identifier and a user identifier; and according to a preset rule, distributing the benefit in the commodity transaction to the publisher, the transaction party and the sharing user. The embodiment of the invention can evaluate the value function of each participant in a closed loop to realize value distribution on an aspect of technology by aiming at a publishing-sharing-purchasing topology closed loop, and also provides a marketing way which attracts users to help popularize products and service on the aspect of the technology so as to be favorable for lowering the marking cost of the publisher. Meanwhile, the method can reversely accelerate the publisher to use more resources for improving product quality and service quality.

The embodiment of the invention provides a member integral data processing method, a device, a computer device and a storage medium. The method comprises the following steps: acquiring the integral data of the member, wherein the integral data comprises the consumption amount of the member and the consumption times of the consumption in a preset time period; According to the integral data of the member, obtaining new points of the member according to a preset integral rule of the member including the consumption amount and the consumption times; And adding the added points and the original points of the member to obtain the total points of the member. The embodiment of the invention presets a member reward rule including the consumption amount and the consumption times through a computer member system, After each member consumes, the server obtains the new points and total points of the member in time, and processes the data of the member points by combining the consumption amount andthe consumption times, which can improve the utilization rate of the computer member system resources, reduce the marketing cost, and improve the marketing efficiency.

A process for preparing unsaturated alpha, beta-alcohol from the carbonyl contained ketone or aldehyde compound includes mixing strong-alkaline compound with organic solvent, filling acetylene gas, dropping carbonyl contained ketone or aldehyde compound, reaction while stirring, solid-liquid separation to remove solid alkali, adding acidic compound, releasing unsaturated alpha, beta-ethynol, water washing to obtain liquid product of unsaturated alpha, beta-ethynol, vacuum distilling to obtain unsaturated alpha, beta-ethynol, and hydrogenating to obtain unsaturated alpha, beta-enol.

The invention relates to a call information management method and system based on big data. The method comprises the following steps: when a user APP receives a triggering instruction of call dialingof a caller, forwarding the triggering instruction to a cloud server, wherein the triggering instruction contains caller number and a called number; analyzing the caller number and the called number from the triggering instruction by the cloud server, and matching the caller number with telephone numbers in a trusted enterprise telephone information table, wherein the trusted enterprise telephoneinformation table comprises attribute data of the caller number and the called number; and in the case of matching success, issuing the attribute data of the caller number to a mobile phone corresponding to the called number via a telecom operator network by the cloud server. By adoption of the technical scheme, the problems that the identification of the incoming call numbers is low and that thecalled party needs to install the APP to identify the incoming calls in the prior art are solved.

The invention discloses an automobile industry big data customer obtaining method. The method comprises the steps of 1, collecting online behavior data of potential customers; 2, analyzing and identifying the online behavior data to create data labels of corresponding potential customers; 3, analyzing and processing the data labels of the potential customers to generate customer portraits of the potential customers; 4, according to the customer portrait, dividing behavior demand types of customers and purchasing power intervals for the automobile, and orientating to a directional automobile product; 5, intention levels are divided for the confidence of the clients, intention levels are divided for the purchasing power of the clients, and high-level potential clients are marked; and 6, providing a customer portrait analysis report of the potential customers for a sales department, and intensively listing the high-level potential customers. According to the method, the data label is established for the information of the automobile to be oriented to the oriented automobile product which meets the requirements of customers to a certain degree, the marketing success rate is increased,and the marketing cost is reduced.