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5061results about How to "Improve targeting" patented technology

Dynamic personalization method of creating personalized user profiles for searching a database of information

A method for creating a personal profile of a user for searching a database comprises the following steps: (a) words or words linked to graphical elements are presented as choices to a user in a display; (b) each word is associated with other keywords or default words; (c) if a profile of the user has previously been established, the profile is referenced for previous added keywords or associative words; (d) search phrases are made from selected keywords or associative words added to the profile; (e) the search phrases are sent as search queries to search for objects in the database; (f) the objects returned from the search are presented to the user as a new display of choices; (g) when a user selects an object, the words that were used to search for that object are added to the user's profile, or reinforced if already present; and the steps (d) to (g) above are repeated iteratively. The user profiling method is preferably employed with a standard browser while the user visits websites or portals on the Internet which are structured with site word maps to implement the keyword references. The user profile can then be used to identify the user's preferences for items of interest on websites visited by the user.
Owner:SEASEER R&D

Generating and presenting advertisements based on context data for programmable search engines

Context, or user intent, is used for improving targeting of advertisements and for generating competition among advertisers for valuable ad space. Advertisers can bid for placement on search results pages based on combinations of keywords and context categories, or keywords and contexts. Such bids are compared to one another so that appropriate ads can be selected and displayed. By taking context into account, improved ad targeting is accomplished.
Owner:GOOGLE LLC

Networked Profiling And Multimedia Content Targeting System

A computer implemented method and system for dynamically profiling users for incentivized targeting of multimedia content to the users in a networked environment is provided. A server creates an advertiser network comprising advertisers and member websites, and creates a user network of users. The advertisers submit the multimedia content, advertising information, and targeting criteria to the server. The server and one or more publisher websites acquire marketing data from the users for creating dynamic user profiles for the users. The server and / or the publisher websites target the multimedia content to the users based on the created dynamic user profiles. The server and / or a client device of each of the users confirm viewing of the multimedia content using a challenge, random in content. The server and / or the publisher websites compensate the users by crediting the users with items of value based on confirmation of the viewing of the multimedia content.
Owner:ADGENESIS HLDG LLC

Intra-dermal delivery of biologically active agents

The present invention relates to methods and devices for delivering one or more biologically active agents, particularly a diagnostic agent to the intradermal compartment of a subject's skin. The present invention provides an improved method of delivery of biologically active agents in that it provides among other benefits, rapid uptake into the local lymphatics, improved targeting to a particular tissue, improved bioavailability, improved tissue bioavailability, improved tissue specific kinetics, improved deposition of a pre-selected volume of the agent to be administered, and rapid biological and pharmacodynamics and biological and pharmacokinetics. This invention provides methods for rapid transport of agents through lymphatic vasculature accessed by intradermal delivery of the agent. Methods of the invention are particularly useful for delivery of diagnostic agents.
Owner:BECTON DICKINSON & CO

System and method for disseminating information over a communication network according to predefined consumer profiles

InactiveUS20040098449A1Facilitates a unique and highly personalized deliveryImprove targetingMultiple digital computer combinationsTransmissionOperational systemWeb browser
A system and method for distributing information to interested users according to predefined preferences over the Internet. The invention provides improved techniques for reaching potential recipients, for simplifying the initial response by interested individuals, and for facilitating the gathering and organizing of information from those individuals. The communication structure includes one or more servers and a plurality of dedicated client-side communication modules ("comm modules"). The servers store multimedia entertainment, advertising, or other information content and as well as profile information for the users of the comm modules. The stored information is organized according to the user profiles and is selectively made available for downloading on demand. The comm modules are preferably made available for installation on the client-side computers by distribution as an adjunct to the information, advertising or entertainment content of a multimedia product such as a CDROM or DVD. Profile information is developed the first time a user goes on line after installing the software. The comm module displays a small icon on the user's desktop which changes state whenever there is new information on the server corresponding to the user's profile. Users may then access the information at their convenience. The comm module includes a mini Web browser programmed for display of full-featured Web pages. It is compatible with operating systems commonly in use, and is runtime configurable and upgradable via server configuration messages. When the user goes online, the comm module connects directly to a routing server at a predetermined Internet address.
Owner:BAR LAVI SHAI +2

Method and device for analyzing user behavior data

The embodiment of the invention discloses a method and a device for analyzing user behavior data. The method and the device are used for accurately analyzing user behavior and improving the pertinence of advertisement push objects. The method in the embodiment of the invention comprises the following steps: acquiring behavior data generated in a data source after users are registered to the data source, wherein the data source comprises respective behavior data generated by all users which are registered into the data source, and the behavior data are data information for recording the behavior of the users in the data source; extracting user tags from the behavior data generated on the data source by the users, wherein the user tags are information for characterizing the behaviors of the users; acquiring preset directional features of the population, wherein the directional features of the population are features endowed by the population meeting the requirements on directional features; extracting target user population according with the directional features of the population from all users in the data source according to the behavior data generated on the data source by the users and the user tags, wherein the target user population comprises multiple users according with the directional features of the population.
Owner:SHENZHEN TENCENT COMP SYST CO LTD

Method and device for automatically distributing online customer service executives to conduct customer service

The invention relates to a method and a device for automatically distributing online customer service executives to conduct customer service. The method includes that a service queue formed by the customer service executives is built; a client consultation request is sent to a server; the server transmits characteristic information of clients, the consultation request and characteristic information of the consultation request to a routing selection unit of the server; the server builds at least one consultation queue formed by the clients; the server distributes the consultation to the corresponding service queue according to a preset distribution strategy and then sequentially and automatically distributes the clients of the consultation queue to specific customer service executives of the service queue, and a conversation connection request is sent to a client side instant communication terminal through the server; the client side instant communication terminal receives and responds to the conservation connection request, and builds direct conversation connection with the customer service executives to enable the customer service executives to conduct client consultation service; after the consultation service is finished, conservation connection between the clients and the customer executives is broken, then the server recalculates customer service executive weights and rearranges the service queue.
Owner:成都天润金铠甲科技有限公司

System and method for spend pattern analysis and applications thereof

InactiveUS20120053987A1Improve targetingMatched savings opportunity may improveTelephonic communicationMarket data gatheringNational averageDemographics
Systems and methods may include gathering transaction data from a user's financial account, wherein the user's financial account is a financial institution account that is maintained on behalf of the user, analyzing the transaction data to determine an amount spent per a selected view type, generating a spending chart displaying the amount spent per selected view type, and displaying the spending chart in association with a statement of the user's financial account. The amount spent may be compared to a benchmark, such as a national average, a city average, a state average, similar people as defined by either a similar spend pattern or similar demographics, and a private group.
Owner:TRUAXIS

Method for processing non-feature regional images in face detection

The invention provides a method for processing non-feature regional images in face detection, belonging to the technical field of image processing. The method comprises the following four steps: firstly carrying out face detection and location, adjusting facial rectangular frame queues, and selecting one facial rectangular frame queue for image processing; extracting a facial contour, extracting a facial contour line by means of a geometric active contour model on the basis of face location, and then determining a facial region; separating out facial features in the facial region such as eyes, a nose, a mouth and the like by using a binarization image processing method, and then locating the facial features; and processing the non-feature facial regional images on the basis of location of the facial features to remove spots, wrinkle and flaws on facial skin in the non-feature facial region. The method can help rapidly detect and locate a plurality of facial positions in digital images or video, and completely preserve details of the facial images to achieve the effect of automatic facial beautification.
Owner:XIAN LINGJING SCI & TECH

System and method for measuring fatigue for mechanical components of an aircraft and aircraft maintenance method

A system for measuring fatigue of a component of an aircraft subject to mechanical stresses includes: a plurality of stress sensors mounted on the component, each sensor being configured to detect a predetermined mechanical stress threshold and to deliver a data signal representative of exceeding of the threshold; and a mechanism for recording the data and the sensors configured to detect different stress thresholds so as to make it possible to calculate, on the basis of the data recorded by the system, an estimation of fatigue of the component due to the mechanical stresses. It is thus possible to optimize overhaul of the components.
Owner:SN DETUDE & DE CONSTR DE MOTEURS DAVIATION S N E C M A

Method of controlling V2X service transmission and device

The embodiment of the invention discloses a method of controlling V2X service transmission. The method comprises steps: transmission index parameters for transmitting a V2X service by a terminal are acquired; transmission protocols are selected according to the transmission index parameters, wherein the transmission protocols comprise a transmission protocol based on D2D discovery technology and a transmission protocol based on D2D communication technology; according to the transmission index parameters and the transmission protocols, a resource scheduling model is determined or a resource scheduling model allocated by a base station is received so as to enable the terminal to complete V2X service transmission according to the transmission protocols and the resource scheduling model, wherein the resource scheduling model comprises a base station scheduling model and a resource pool model. The embodiment of the invention also discloses a device for controlling V2X service transmission. By adopting the method and the device of the invention, a transmission mode for different V2X services can be reasonably allocated, and transmission needs of different V2X services can be met.
Owner:YULONG COMPUTER TELECOMM SCI (SHENZHEN) CO LTD

System and method for matching a savings opportunity using census data

ActiveUS20120010932A1Improve targetingMatched savings opportunity may improveFinanceTelephonic communicationThird partyGeolocation
A system and method for matching a savings opportunity using census data includes gathering transaction data from a user's financial account and analyzing the transaction data for a savings opportunity indication. Third party census data related to a geographic location of the user may be used in addition to the savings opportunity indication to match a savings opportunity from a database of savings opportunities to the user. The savings opportunity is displayed in association with a statement of the user's financial account.
Owner:TRUAXIS

System and method of classifying financial transactions by usage patterns of a user

InactiveUS20130325681A1Improve targetingMatched savings opportunity may improveFinanceTelephonic communicationBusiness ruleFinancial trading
Disclosed herein is a method of classifying financial transactions by usage patterns of a user. The method includes analyzing metadata extracted from the information associated with financial transactions in accordance with at least one business rule. Where the analysis includes sequentially analyzing the metadata using a constant-time lookup data structure, a Radix tree, a Lucene tree and fuzzy logic methods, until a unique identifier is found that is associated with the metadata. The metadata with the unique identifier is then added to the constant-time lookup data structure to update the constant-time lookup data structure. The transaction data is then classified based on the unique identifier.
Owner:TRUAXIS
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