The invention relates to the field of application and development of an internet mobile terminal, and discloses a method for optimizing a user following operation at a live broadcasting mobile terminal. The method comprises the steps of: S1: judging network connection state of an intelligent mobile equipment of a user, if a network is connected and is available, turning to the step S3, and if the network is not available, turning to the step S2; S2: prompting the user a network connection failure; S3: judging whether the user logs in a live broadcasting mobile client, if the user does not log in the live broadcasting mobile client, turning to the step S4 after the user successfully logs in the live broadcasting mobile client, and if the user logs in the live broadcasting mobile client, turning to the step S4; S4: if the user clicks on an unfollow button, turning to the step S5, if the user clicks on a follow button, judging whether a UID value of the user is the same with a UID value of an anchor of a current live broadcasting room, if yes, ending, and if no, turning to the step S5; and S5: successfully carrying out following / unfollowing by the user. The invention further provides a system for optimizing the user following operation at the live broadcasting mobile terminal. According to the method and the system which are disclosed by the invention, use experience of the user in the process of carrying out the following / unfollowing operation can be effectively ensured.