The invention provides a rebate popularizing method of Internet networked transaction services. According to the rebate popularizing method, according to respective group characteristics of a
user group and a merchant group, different rebate schemes are respectively adopted, enthusiasm of carrying out service popularization by the
user group and the merchant group is excited through rebate, self popularization and development of the
user group and the merchant group are promoted, and fully and effectively integrated, users and merchants in
Internet network transaction services are used as new service popularization resources, enthusiasm of carrying out service popularization by the user group and the merchant group is excited through rebate, positive popularization of the user group and the merchant group in
the Internet network transaction services is realized, the problem of difficulty in popularization of
the Internet network transaction services is solved; and compared with the traditional advertisement channel popularization and telephone promotion popularization, the rebate popularizing method has the advantages that the popularization cost is controlled by operators of
the Internet network transaction services through controlling a rebate proportion, therefore, the service popularization cost can be effectively lowered, and the purpose of increasing popularization cost-benefit ratio is achieved.