Image content sharing devices and methods are provided. The image content sharing device has a display, a memory, a user input capable of receiving more than one user input action and of providing a user input signal indicative of each of the more than one user input actions and a controller. The controller is operable in an image content presentation mode, wherein the controller causes image content to be presented on the display and at least one other mode; with the controller being adapted so that when the controller is in the image content presentation mode and detects a user input signal, the controller determines at least one destination based upon the user input signal detected and arranges for the presented image content to be automatically transmitted to the at least one destination, with the controller further being operable in at least one other mode.