The invention discloses an AR technology-based commodity display screen for an unmanned supermarket. The display screen comprises an AR virtual display advertisement screen, a transverse moving device, a longitudinal moving device, a mounting plate A, a mounting plate B, an L-shaped bracket, a mounting plate C, an angle changing device, a vertical moving device, a high-performance computer and anunmanned supermarket entrance, wherein the L-shaped bracket is fixed on a wall body of the unmanned supermarket and a vertical moving device is mounted on the L-shaped bracket. According to the display screen, the transverse moving device, the angle changing device, the longitudinal moving device and the vertical moving device are arranged, when the customer experience angle is not good, couplingcontrol among a motor A, a motor B, a motor C and a motor D is used, the AR virtual display advertisement screen can move up and down, left and right, front and back and rotate, so that the relative position between a user and the AR virtual display advertisement screen can be automatically adjusted, a customer can feel personally on the scene, and a 3D experience feeling is brought to the customer.