Advertisement integration and release method and system based on different social networks

Abstract

The invention discloses an advertisement integration and release method and system based on different social networks. The method comprises the steps of 1, obtaining released advertisement contents; 2, performing data analysis; 3, performing advertisement integration; and 4, performing advertisement release. The advertisement release efficiency is improved; the better release effect and the maximized release range are obtained; and released content unified processing, release result multiple comparison and release data diversified analysis functions are realized.

Description

technical field [0001] The invention relates to the technical field of social network advertisement delivery, in particular to a method and system for integrating and publishing advertisements based on different social networks. Background technique [0002] Social network is social network service (Social Network Service). More than half of Internet users communicate and share information through social network. Social network has become the web2.0 service with the widest coverage of users, the greatest influence of communication, and the highest commercial value. The huge development potential of social networks was once favored by major venture capital institutions and companies at home and abroad, and they injected capital one after another. [0003] Nowadays, social network forms are becoming more and more diverse, such as traditional BBS, chat software, blogs, picture / video sharing platforms, etc. With the vigorous development of the Internet, people's time "online" co...

AI Technical Summary

Problems solved by technology

[0003] Nowadays, social network forms are becoming more and more diverse, such as traditional BBS, chat software, blogs, picture / video sharing platforms, etc. With the vigorous development of the Internet, people's time "online" continues to increase, relying on social network delivery Advertising has also become a form of advertising that is more valued. Some advertisers will place a large number of advertisements on multiple social networks in a short period of time in order to promote an important business or product. However, each social network has its own advertising structure and levels. Differences, as well as inconsistent advertising interfaces and page interactions are completely different. For advertisers who need to place advertisements on various social platforms, it is easy to cause confusion, and the professional requirements for advertisers are very high, resulting in However, the effect of advertisements is not up to expectations, and some advertisements placed on social platforms will cause resistance from social network users, resulting in wasted investment of advertisers and social network platforms

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