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Information pushing method, system and network system thereof

A technology of information sending and waiting to be pushed, applied in the field of communication, can solve the problems of poor accuracy and low efficiency of information push, and achieve the effects of strong real-time performance, improved accuracy, and improved real-time performance

Inactive Publication Date: 2011-03-30
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The embodiment of the present application provides an information push method and its system and a network system for realizing the method, so as to solve the problem of poor accuracy and low efficiency of information push in the existing information push technology

Method used

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  • Information pushing method, system and network system thereof
  • Information pushing method, system and network system thereof
  • Information pushing method, system and network system thereof

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Embodiment Construction

[0024] Embodiments of the present application will be described in detail below in conjunction with the accompanying drawings.

[0025] see figure 1 , is a network architecture diagram involved in the information push process in the embodiment of the present application, and the network architecture includes an instant messaging server 11 , a push processing server 12 , an email processing server 13 , and an online transaction server 14 . Wherein, the mail processing server 13 is an optional server, and the instant messaging server 11 and the network transaction server 14 may include only one or both. In addition, the push processing server 12 can also access relevant databases in the instant messaging system corresponding to the instant messaging server 11 (comprising the user basic information database and the user instant messaging record database), and can also access the corresponding network transaction system of the network transaction server 14. Relevant databases in ...

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Abstract

The invention discloses an information pushing method, a system and a network system thereof so as to solve the problem that the information putting accuracy is poor and the efficient is low in the prior art. The method comprises the steps that a pushing processing server acquires user information according to the received trigger event information for starting the information pushing flow and the communication record information of corresponding user; and the pushing processing server determines the target user of information to be pushed according to the acquired user information and communication record information and sends the target user of information to be pushed to an instant communication server which pushes the information to be pushed to the terminal where the target user is. By using the technical scheme, the accuracy and efficiency of information putting can be improved.

Description

technical field [0001] The present application relates to network management technology in the communication field, and in particular to an information push method, its system and network system. Background technique [0002] At present, more and more users are using the Internet to order services, consult services, etc. How operators and enterprises can effectively push information to users has become a more concerned issue at present. [0003] At present, operators or enterprises push corresponding information to users through the network in the following ways: First, manually query the basic attribute information of each user from the database (such as user level, user reputation, user location, user age, etc.) ; Then, determine the target user of the information to be pushed according to the queried basic attribute information of the user and the information to be pushed; finally, push the information to be pushed to the target user. [0004] It can be seen that the abo...

Claims

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Application Information

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IPC IPC(8): H04L29/08H04L12/58
Inventor 赵伟张坚
Owner ALIBABA GRP HLDG LTD
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