Multimedia advertisement delivery method and system based on communication exchange device

A technology for switching equipment and advertising, which is applied in automatic switching offices, telephone communications, electrical components, etc., can solve the problems of failing to obtain high-relevance advertising audience information, and achieve efficient and targeted effects

Inactive Publication Date: 2007-01-24
秦扬 +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0016] The above schemes mainly use technical means to combine the advertising scheme with various corresponding preferential schemes, and fail to obtain highly relevant advertising audience information in order to improve the efficiency of advertising delivery

Method used

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  • Multimedia advertisement delivery method and system based on communication exchange device
  • Multimedia advertisement delivery method and system based on communication exchange device
  • Multimedia advertisement delivery method and system based on communication exchange device

Examples

Experimental program
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application approach 1

[0048] ■Application scheme 1: Switching equipment is set inside the enterprise, but the amount of advertisements is large. This solution obtains user information from the enterprise internal switch through the information collection server, and sends advertisement information through the mobile operator gateway; the method of linking network switching devices and sending advertisements through the Internet is the same as that of the enterprise level. (see attached image 3 )

[0049] ●Application 2: There is no switching device inside the enterprise, and a remote virtual network is used. This solution obtains user information from the internal switch of the telecom enterprise through the information collection server, and sends advertisement information through the gateway of the mobile operator; the method of linking network switching devices and sending advertisements through the Internet is the same as that of the enterprise level. (see attached figure 2 )

[0050] ●A ...

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Abstract

This invention relates to a multimedia ad issuance method and a system based on short message and color message of communication switch devices, in which, the system is a communication mode against acceptors based on various phones and various scales of switch devices to get number information of the acceptors by active issuance or passive reception to issue ad and connects communication switch devices by direct conection, LAN or internet, analyzes kind of the communication mode of the information resource of the acceptors to sort the object of the information source to collect and store the information source to ad acceptor information, which gets outgoing and access information by switch devices to get the contact way of ad acceptors of high degree of correlation to increase the efficiency of the ad issuance.

Description

technical field [0001] The present invention is based on communication technology and Internet application technology for advertising release method, especially multimedia advertising method and system based on communication terminal and exchange equipment such as SMS and MMS, involving mobile communication, Internet, multimedia information technology, customer relationship management system, Advertising Marketing Technology. Background technique [0002] CN94112925.X provides the system and method of selected video images to local telephone stations, and provides the system and method of advertising selected by users to local telephone stations in the form of video images. The telephone network includes a telephone line system and switching facilities for routing calls placed by calling subscribers from local telephone stations to destinations via the telephone line system. The local telephone station interfaces with the network. The telephone station includes a display m...

Claims

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Application Information

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IPC IPC(8): H04M3/487H04M3/42
Inventor 秦扬丁雨
Owner 秦扬
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