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Information push method and device

A technology for information push and target information, applied in the field of information push methods and devices, can solve the problems of low accuracy of information push, and achieve the effect of improving accuracy and overcoming inaccuracy

Active Publication Date: 2021-05-14
TENCENT TECH (BEIJING) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0006] The embodiment of the present invention provides an information push method and device to at least solve the technical problem of low accuracy of information push in existing information push methods

Method used

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  • Information push method and device

Examples

Experimental program
Comparison scheme
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Embodiment 1

[0021] In an embodiment of the present invention, an embodiment of the above information pushing method is provided. As an optional implementation, the information push method can be applied to, but not limited to, such as figure 1 In the application environment shown, the server 106 obtains the time series operation results corresponding to each type of information in the information set to be pushed, wherein the above time series operation results are the results of the operations performed by the server 106 on each type of information according to the terminal 102 The result of an operation determined by the sequence of operations and the type of operation. The above operation results can be transmitted to the server 106 through the network 104 but not limited to. The server 106 compares the timing operation results corresponding to each type of information to determine the target information for pushing, and then realizes pushing the above target information to matching t...

Embodiment 2

[0081] According to an embodiment of the present invention, an information push device for implementing the above information push is also provided, such as Figure 5 As shown, the device includes:

[0082] 1) The first acquiring unit 502 is configured to acquire the time-series operation results corresponding to each type of information in the information set to be pushed, wherein the time-series operation result corresponding to each type of information is obtained according to the type of information The operation sequence and the operation result determined by the operation type to execute the operation;

[0083] 2) a comparing unit 504, configured to compare the timing operation results corresponding to each type of information, so as to determine the target information for pushing;

[0084] 3) Push unit 506, configured to push target information.

[0085] Optionally, in this embodiment, the above-mentioned information push device can be used, but not limited to, in the...

Embodiment 3

[0137] According to an embodiment of the present invention, an information push server for implementing the above information push method is also provided, such as Figure 6 As shown, the server includes:

[0138] 1) The communication interface 602 is configured to obtain the timing operation results corresponding to each type of information in the information set to be pushed, wherein the timing operation result corresponding to each type of information is based on the operation performed on the type of information The operation sequence and the operation result determined by the operation type;

[0139] 2) The processor 604 is connected to the communication interface 602 and configured to compare the timing operation results corresponding to each type of information to determine the target information for pushing;

[0140] The above-mentioned communication interface 602 is also configured to push target information;

[0141] 3) The memory 606 is connected to the communicat...

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Abstract

The invention discloses an information push method and device. Wherein, the method includes: acquiring the time series operation results corresponding to each type of information in the information set to be pushed, wherein the time series operation result corresponding to each type of information is based on the operation performed on the type of information The operation result determined by the sequence and operation type; compare the time sequence operation results corresponding to each type of information to determine the target information for pushing; push the target information. The invention solves the technical problem of low accuracy of information push in the existing information push mode.

Description

technical field [0001] The present invention relates to the field of computers, in particular to an information push method and device. Background technique [0002] Nowadays, with the development of the information age, the amount of information that users need to receive every day is also increasing. In order to facilitate users to browse, many application platforms will actively push the information that the user cares about to the user. [0003] At present, the commonly used information push method is to obtain the number of operations performed by users on different types of information, and linearly accumulate the number of operations on different types of information, and then determine the type of information that the user is concerned about according to the accumulation results, so that Realize pushing the information concerned by the user for the user. However, this linear accumulation method that is only related to the number of operations can only obtain the re...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04L29/08
CPCH04L67/535H04L67/55H04L12/18
Inventor 庄凯胡博何翔郭卫敏
Owner TENCENT TECH (BEIJING) CO LTD
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