Intelligent marketing management system and method based on VR/AR mobile mall

Abstract

The invention discloses an intelligent marketing management system and method based on a VR / AR mobile mall. The system comprises an intelligent business card module, an AI assistant module, a BOSS housekeeper module, an intelligent finance and taxation SaaS software system and a VR / AR mall module, the intelligent business card module depends on the AI technology, and the functions of an electronicbusiness card are combined with small programs; the AI assistant module comprises a visitor management unit, a real-time communication unit, a customer tracking unit, a customer portrait unit, a transaction prediction unit and a similar resource matching and integrating unit; the BOSS housekeeper module comprises an employee management unit, a customer management unit and a data precipitation unit; the intelligent finance and taxation SaaS software system is used for realizing automatic and continuous account establishment, is provided with an inventory module, and automatically generates a tax statement and tax risk intelligent early warning; according to the invention, a full-flow intelligent marketing system with highly integrated resources is constructed by switching in intelligent business cards, so that the productivity is greatly liberated, the marketing cost is reduced, the flexibility and portability are improved, and the enterprise operation management is efficient.

Description

technical field [0001] The invention relates to the technical field of marketing management, in particular to an intelligent marketing management system and method based on a VR / AR mobile mall. Background technique [0002] The so-called commercial marketing refers to the process of how to discover customer needs, create customer needs and satisfy customer needs from the perspective of business management. Traditional commercial marketing methods refer to commercial activities carried out through specific business premises. Traditional commercial enterprises include not only various large-scale comprehensive shopping malls, but also a large number of various collective and individual industrial and commercial enterprises. These enterprises mainly operate specific commodities through specific stores, and promote the completion of commodity transactions through face-to-face communication with customers who come to buy commodities. Although the current traditional business ma...

AI Technical Summary

Problems solved by technology

At present, the existing network technology marketing is only limited to relatively large shopping websites, and the requirements for the application of network technology are relatively single, and it cannot give full play to the role of network technology. It is difficult to expand customers and transform in commercial marketing management. , Difficult to manage, easy to lose and other business problems

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