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Information recommendation method and device and electronic equipment

A technology for information recommendation and recommendation information, applied in the fields of digital data information retrieval, electrical digital data processing, instruments, etc., can solve the problem of low utilization rate, and achieve the effect of reducing waste of resources and improving utilization rate

Pending Publication Date: 2021-08-24
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, as far as the initial stage of international development is concerned, the usage rate of mobile payment functions in tourism scenarios, especially in overseas scenarios is still relatively low

Method used

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  • Information recommendation method and device and electronic equipment
  • Information recommendation method and device and electronic equipment
  • Information recommendation method and device and electronic equipment

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0053] First of all, this embodiment 1 provides an information recommendation method from the perspective of the server, see figure 2 , the method may specifically include:

[0054] S201: Determine the geographic location information of the target user;

[0055] Among them, in the overseas scenario, the target users can be all users located overseas, or it can also specifically refer to users who travel or travel abroad from the source country / region (for example, China), or the source country / region living abroad user etc. Since these users are from the source country and are more familiar with relevant clients, making relevant recommendations to such target users will have a higher conversion rate.

[0056] In a specific implementation, in the above case where a special user is used as a target user, the target user may be discovered first before specific recommendations are made. Specifically, there are many ways to discover target users. In one of the ways, the target...

Embodiment 2

[0085] The second embodiment provides an information recommendation method from the perspective of the client, see Figure 4 , the method may specifically include:

[0086] S401: the client receives a request for accessing the shortcut entry page of the function module;

[0087] S402: Submit the request to the server, so that the server can determine the target data object to be recommended after determining that the associated user is the target user and its geographic location information, and the target data object is related to the physical location related, the physical location is related to the geographic location;

[0088] S403: Receive the recommendation information about the target data object returned by the server, and display it on the shortcut entry page of the function module.

[0089] Wherein, the target data object is determined according to the geographic location information and the category of physical places associated with the user's instant behavior th...

Embodiment 3

[0092] The third embodiment also provides an information recommendation method from the perspective of the client, see Figure 5 , the method may specifically include:

[0093] S501: the client receives a request for accessing a target function module page;

[0094] S502: Submit the request to the server, so that the server can determine the target data object to be recommended after determining that the associated user is the target user and its overseas geographic location information, and the target data object is related to the entity Related to the place, the said physical place is related to the said overseas geographic location;

[0095] S503: Receive the recommendation information about the target data object returned by the server, and display it on the function module page.

[0096] Regarding the parts not described in detail in the second and third embodiments, reference may be made to the description in the foregoing embodiment 1, which will not be repeated here. ...

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PUM

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Abstract

Embodiments of the invention disclose an information recommendation method and device, and electronic equipment. The method comprises the steps of determining geographical location information of a target user; determining a to-be-recommended target data object according to the geographic position information, the target data object being related to an entity place, and the entity place being related to the geographic position; and providing recommendation information about the target data object to a client associated with the target user. Through the embodiment of the invention, the utilization rate of the mobile application and the mobile payment function can be improved, the resource waste is reduced, and more convenience is provided for the user.

Description

technical field [0001] The present application relates to the technical field of information recommendation, in particular to an information recommendation method, device and electronic equipment. Background technique [0002] Mobile payment refers to the use of electronic products such as mobile phones by mobile clients to make electronic money payments. Mobile payment effectively combines the Internet, terminal equipment, and financial institutions to form a new payment system. Among them, in the offline payment scenario, because mobile payment has the characteristics of anytime, anywhere, and portable, compared with traditional payment methods, it is mostly used in small, fast, and convenient payment fields, such as public transportation, tourism, and vegetable markets. , convenience stores, etc. This payment method provides convenience for users' offline payment. [0003] At this stage, although mobile payment-related applications have a relatively high usage rate, the...

Claims

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Application Information

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IPC IPC(8): G06F16/9537G06F16/9538G06Q30/02G06Q30/06
CPCG06Q30/0207G06Q30/0631G06F16/9537G06F16/9538
Inventor 薛少喆毛并楠
Owner ALIBABA GRP HLDG LTD
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