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Advertisement video optimization method, device and equipment and computer readable storage medium

An optimization method and advertising technology, applied in the Internet field, can solve problems such as the inability to quickly and accurately optimize advertising videos, the failure of advertising videos to achieve good delivery effects, and the long production cycle of advertising videos, etc.

Active Publication Date: 2019-06-21
WEBANK (CHINA)
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  • Abstract
  • Description
  • Claims
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AI Technical Summary

Problems solved by technology

In the process of advertising video, there is a problem that when the user skips the advertising video, the brand and product have not yet been displayed, and the advertising video delivery effect is poor. Therefore, the advertising designer needs to optimize the advertising video
[0003] However, before optimizing the advertising video, the advertising designer needs to rethink the direction of advertising optimization, and start to make the advertising video after the optimization direction is determined. The production cycle of the advertising video is long, and it requires more labor and time costs. At the same time, Since the optimization direction of the advertisement is artificially conceived by the advertisement designer, there are uncertainties, so that the optimized advertisement video still cannot achieve good delivery effect, and it is impossible to quickly and accurately optimize the advertisement video

Method used

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  • Advertisement video optimization method, device and equipment and computer readable storage medium
  • Advertisement video optimization method, device and equipment and computer readable storage medium
  • Advertisement video optimization method, device and equipment and computer readable storage medium

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Embodiment Construction

[0044] It should be understood that the specific embodiments described here are only used to explain the present invention, not to limit the present invention.

[0045] Such as figure 1 as shown, figure 1 It is a schematic diagram of the device structure of the hardware operating environment involved in the solution of the embodiment of the present invention.

[0046] The advertising video optimization device in the embodiment of the present invention may be a PC, or a mobile terminal device with a display function such as a smart phone, a tablet computer, or a portable computer.

[0047] Such as figure 1 As shown, the advertising video optimization device may include: a processor 1001 , such as a CPU, a communication bus 1002 , a user interface 1003 , a network interface 1004 , and a memory 1005 . Wherein, the communication bus 1002 is used to realize connection and communication between these components. The user interface 1003 may include a display screen (Display), an ...

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PUM

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Abstract

The invention discloses an advertisement video optimization method, device and equipment and a computer readable storage medium, and the method comprises the steps: segmenting an advertisement video to be optimized into a plurality of advertisement video segments, carrying out the key video frame extraction of each advertisement video segment through a preset video frame extraction algorithm, andobtaining a plurality of candidate key video frames; obtaining a key index assessment algorithm, and assessing each candidate key video frame in the plurality of candidate key video frames according to the key index assessment algorithm to obtain a target key index of each candidate key video frame; selecting a target key video frame from the plurality of candidate key video frames according to the target key index of each candidate key video frame; obtaining a key video frame preposition strategy, and optimizing the advertisement video based on the key video frame preposition strategy and thetarget key video frame to obtain a target advertisement video. According to the invention, the advertisement video can be quickly and accurately optimized.

Description

technical field [0001] The present invention relates to the technical field of the Internet, in particular to an advertising video optimization method, device, equipment and computer-readable storage medium. Background technique [0002] With the rapid development of financial technology (Fintech), especially Internet finance, more and more companies are gradually adopting online methods to promote their brands and products. They can use major advertising platforms to launch advertising videos for promoting brands and products. It allows more people to watch the advertising video, so that everyone can understand the brand and the product, and when the user needs the product, the user can purchase the product through relevant channels. In the process of advertising video, there is a problem that when the user skips the advertising video, the brand and product have not yet been displayed, and the advertising video delivery effect is poor. Therefore, the advertising designer ne...

Claims

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Application Information

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IPC IPC(8): H04N21/81H04N21/8405H04N21/845H04N21/44
CPCH04N21/81H04N21/8405H04N21/44H04N21/845
Inventor 裴勇郑文琛杨强
Owner WEBANK (CHINA)
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