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A statistical analysis method and system for store passenger flow

A statistical analysis and customer flow technology, applied in the statistical analysis method and system field of store customer flow, can solve the problem of high quality face image collection, inaccurate sales strategy, face image analysis software cannot extract face information, etc. problem, to achieve accurate acquisition, improve applicable scenarios and accuracy

Inactive Publication Date: 2019-01-25
SUNING COM CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, since the above-mentioned system only uses face recognition technology to realize the statistics of passenger flow, the quality requirements for face image collection are relatively high. Facial image analysis software cannot extract the face information of customers, so that the traffic data of such customers cannot be counted, which will lead to inaccurate sales strategies for operators based on inaccurate traffic data

Method used

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  • A statistical analysis method and system for store passenger flow
  • A statistical analysis method and system for store passenger flow

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Embodiment 1

[0056] figure 1 It is a schematic flow chart of the statistical analysis method for store passenger flow in Embodiment 1 of the present invention. see figure 1 , the present embodiment provides a method for statistical analysis of store traffic, including:

[0057] Collect customer images in the store, and detect the pedestrian rectangular frame of each customer in the image; identify the face image and / or body image based on the pedestrian rectangular frame; judge whether the face image and / or body image are coded, if not When encoding, the face image and body image in the same pedestrian rectangular frame are matched and encoded, and the time and location information of the customer's image is recorded at the same time; when encoded, the time and location information of the customer's image is directly recorded; According to the customer's coding information and the time and location information captured multiple times, draw the trajectory of each customer; based on the co...

Embodiment 2

[0078] see figure 1 and figure 2 , the present embodiment provides a statistical analysis system for customer flow in a store, including an imaging unit 1, an extraction unit 2, a processing unit 3, a trajectory generation unit 4 and a statistical analysis unit 5 connected in sequence:

[0079] The imaging unit 1 is used to collect customer images in the store, and detect the pedestrian rectangular frame of each customer in the image;

[0080] Extraction unit 2, for identifying the face image and body image therein based on the pedestrian rectangular frame;

[0081] The processing unit 3 is used to judge whether the face image and / or body image is coded, and if it is not coded, match and code the face image and / or body image in the rectangular frame of the same pedestrian, and record that the customer is taken Time and location information of the image; when encoded, directly record the time and location information of the customer being imaged;

[0082] The trajectory gen...

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Abstract

The invention discloses a statistical analysis method and a system for store passenger flow, which introduces a dual recognition mechanism of a face image and / or a body image, can effectively reduce the occurrence of the situation that the customer can not be recognized due to the poor shooting angle of the image, and provides accurate and effective passenger flow reference data for managers. Themethod comprises the following steps of: acquiring an image of a customer in a store and detecting a pedestrian rectangular frame of each customer in the image; recognizing face image and body image based on pedestrian rectangular frame, judging whether a face image and / or a body image are encoded, matching and encoding the face image and / or the body image in the same pedestrian rectangular framewhen the face image and / or the body image are not encoded, and simultaneously recording time and position information of the image taken by the customer; when encoded, directly recording the time andposition information of the customer being picked up; According to the customer's coding information and the time and position information of the image, drawing the path of each customer. The system uses the method proposed in the technical proposal.

Description

technical field [0001] The invention relates to the technical field of data processing, in particular to a method and system for statistical analysis of customer flow in a store. Background technique [0002] With the popularization of e-commerce, physical retail stores have been severely impacted, especially in terms of store operation efficiency. There is a lack of real and effective customer flow data to support operators to quickly and effectively formulate sales strategies. Therefore, the store customer flow statistics system is gradually Adopted by more and more physical retail stores. [0003] Most of the existing store customer flow statistics systems are developed based on face recognition technology. Cameras are installed at the entrances and exits of stores to collect face images of customers entering the store, and the face images are output to face image analysis software. Obtain the face information in the image, and obtain the customer flow in a certain perio...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06K9/00G06K9/62
CPCG06Q30/0201G06V40/172G06V40/10G06F18/2413
Inventor 沈强杜海峰陈楠
Owner SUNING COM CO LTD
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