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Management method of online video advertisement related to video content

A technology of video advertising and management methods, which is applied in the direction of selective content distribution, digital data processing, special data processing applications, etc., can solve the problems of video content irrelevance, weak profitability, random advertisements, etc., and achieve the reduction of video service Operating costs, embedding, and easy to use effects

Inactive Publication Date: 2012-06-27
JIANGSU QIYIDIAN NETWORK
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, at present, most video service websites do not have the technology of inserting advertisements in video services, or the advertisements put in are relatively random, irrelevant to the video content, and cannot achieve effective clicks on advertisements, resulting in weak profitability and directly endangering video. Survival of the service website

Method used

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  • Management method of online video advertisement related to video content
  • Management method of online video advertisement related to video content

Examples

Experimental program
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Embodiment Construction

[0019] The preferred embodiments of the present invention will be described in detail below in conjunction with the accompanying drawings, so that the advantages and features of the present invention can be more easily understood by those skilled in the art, so as to define the protection scope of the present invention more clearly.

[0020] Such as figure 1 As shown, the implementation steps of the online video advertisement management method associated with video content in this embodiment are as follows:

[0021] 1) When receiving the video uploaded by the user, the server obtains the content information of the uploaded video by identifying each frame of the uploaded video one by one, and stores the video file together with the corresponding content information;

[0022] 2) The server establishes an advertisement database with keyword information;

[0023] 3) When the client requests the video from the server, the server obtains the content information of the video and sel...

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Abstract

The invention discloses a management method of an online video advertisement related to video content, comprising the following implementation steps of: 1) when a service end receives a video uploaded by a user, the content information of the uploaded video obtained by each frame image recognizes the gradually uploading of the video; and storing a video file and the corresponding content information together; 2) establishing an advertisement database with keyword information by the service end; 3) when a user end requests the video of the service end, obtaining the content information of the video by the service end and selecting an advertisement from the advertisement database according to the content information of the video; and then sending the video and the advertisement to a client; and 4) display output the received video and advertisement to a user by the client. The management method provided by the invention has the advantages of realization of the embedment of video advertisements, reduction of the operation cost of video services, and simplicity and convenience in use.

Description

technical field [0001] The invention relates to the technical field of online video services, in particular to an online video advertisement management method associated with video content. Background technique [0002] In recent years, with the development of the Internet, online video-based entertainment, making friends, and teaching have been increasingly widely used. However, with the rise of the Internet, video services have been accepted by netizens due to the advantages of being indexable and easy to use. [0003] However, as a basic service, the video service website has the problem of high cost. In the face of the current popular free Internet, it is often difficult to achieve profitability. At the same time, Internet advertisements are generally regarded as a companion product of free services, but they can be received by the majority of netizens, and have become one of the feasible solutions for realizing the profitability of video service websites. However, at ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/80H04N21/488G06F17/30
Inventor 林云
Owner JIANGSU QIYIDIAN NETWORK
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