Competitive product monitoring method and device, storage medium and computer equipment

A technology of competing products and products, applied in marketing, market data collection, etc., can solve problems such as shortage, product decision-making lag and untimely delay, and achieve the effect of reducing decision-making lag and reducing market public opinion.

Inactive Publication Date: 2019-07-26
PINGAN INT SMART CITY TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Through the existing competitive product monitoring strategy, product decisions often lag behind and not be timely, resulting in certain losses to the company or opportunities to seize market share, lacking an automated all-weather monitoring and reporting process

Method used

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  • Competitive product monitoring method and device, storage medium and computer equipment
  • Competitive product monitoring method and device, storage medium and computer equipment
  • Competitive product monitoring method and device, storage medium and computer equipment

Examples

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Embodiment Construction

[0024] Embodiments of the present invention are described in detail below, examples of which are shown in the drawings, wherein the same or similar reference numerals designate the same or similar elements or elements having the same or similar functions throughout. The embodiments described below by referring to the figures are exemplary only for explaining the present invention and should not be construed as limiting the present invention.

[0025] Those skilled in the art can understand that unless otherwise stated, the singular forms "a", "an", "the" and "the" used herein may also include plural forms, and the "first", "second" used herein " is only used to distinguish the same technical feature, and does not limit the order and quantity of the technical feature. It should be further understood that the word "comprising" used in the description of the present invention refers to the presence of said features, integers, steps, operations, elements and / or components, but doe...

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PUM

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Abstract

The invention provides a competitive product monitoring method and device, a storage medium and computer equipment. The method comprises the following steps: determining a competitive product of a target product according to a first characteristic of the target product, wherein the first characteristic is the characteristic of the target product determined according to the market positioning attribute of the target product; determining a second characteristic of the competitive product according to the first characteristic, and acquiring market data related to the second characteristic from aplurality of third-party platforms at preset intervals; generating a fluctuation statistical graph corresponding to the competitive product according to the market data related to the second characteristic acquired each time; and monitoring market change data of the competitive product according to the fluctuation statistical graph. According to the method, the manpower expenditure of manually checking the competitive products on the third-party platform can be reduced, automatic monitoring is realized, and the monitoring efficiency of the competitive products is improved.

Description

technical field [0001] The present invention relates to the technical field of competing product research, in particular, the present invention relates to a method, device, storage medium, and computer equipment for monitoring competing products. Background technique [0002] At present, the operating platforms of all large companies in the Internet industry are developed by each company and used internally. The operation platform is extremely private, and the analysis of competing products is mainly through the analysis of third-party statistics website or application market statistics, so as to adjust its own product strategy. Most operating platforms lack real-time monitoring of competing products. Through the existing monitoring strategy of competing products, product decision-making often lags behind and is not timely, resulting in certain losses to the company or opportunities for measures to seize market share. There is a lack of an automated 24 / 7 monitoring and repo...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0201
Inventor 温锴昕
Owner PINGAN INT SMART CITY TECH CO LTD
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