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A method and system for evaluating user data value

A user data and value evaluation technology, applied in product evaluation, data processing applications, instruments, etc., can solve the problems of difficult evaluation, delivery of user data assets, and low accuracy of evaluation results, and achieve the effect of accurate evaluation results

Inactive Publication Date: 2019-03-08
GUOXIN YOUE DATA CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, because user data assets involve privacy issues, many users are unwilling to hand over their user data assets to asset evaluation experts, and the evaluation results of user data assets evaluated by asset evaluation experts are easily affected by human factors, resulting in The evaluation is difficult and the accuracy of the evaluation results is low

Method used

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  • A method and system for evaluating user data value
  • A method and system for evaluating user data value
  • A method and system for evaluating user data value

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0050] see figure 1 As shown, Embodiment 1 of the present application provides a user data value evaluation system, including:

[0051] A cost determination module 11 , an adjustment weight determination module 12 , an adjustment factor determination module 13 and an evaluation module 14 .

[0052] A. The cost determination module 11 is configured to determine the acquisition cost of the data set to be evaluated, and the data set to be evaluated includes multiple pieces of user data.

[0053] In actual implementation, multiple pieces of user data included in the data set to be evaluated can be user operation data, such as: user search, browse, purchase, add to shopping cart, comment, click, like, bookmark, consume, etc. data. Acquisition of data sets includes data collection using network means, such as crawling with web crawlers, and data collection using non-network means, such as questionnaires, and data purchases. Therefore, the acquisition cost of the data set to be ev...

example 1

[0072] Example 1: Suppose there are labels A, B, and E; the corresponding label weights include: a, b, and e.

[0073] The user data includes: M1-M5, and the number of times the user data M1-M5 is used is 1; and

[0074] The labels of M1 are: A and B;

[0075] M2 has labels: A and E;

[0076] The labels of M3 are: B and E;

[0077] The labels of M4 are: A, B, E;

[0078] The label of M5 is: B;

[0079] The number of times tag A is used is 3; the number of times tag B is used is 4; the number of times tag E is used is 3.

[0080] Taking label A as an example, the user data covered by label A includes: M1, M2 and M4;

[0081] (1) When user data M1 is used, all tags it has are A and B, and the tag weights of tags A and B are: a and b, respectively;

[0082] Then, when the user data M1 is used this time, the usage weight of the label A possessed by it is:

[0083] (2) When user data M2 is used, all the tags it has are A and E, and the tag weights of tags A and E are: a an...

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Abstract

The application provides a method and system for evaluating user data value. The system includes a cost determination module for determining the acquisition cost of the data set to be evaluated; an adjustment weight determination module which is configured to determine the attribute tag corresponding to each piece of user data in the data set to be evaluated, and calculate the adjustment weight ofeach attribute tag based on the usage weight of each piece of user data corresponding to the attribute tag when each piece of user data covered by each attribute tag is used; an adjustment factor determination module which is configured to calculate an adjustment factor of each attribute tag according to the total number of times the user data covered by each attribute tag is used and the adjustment weights corresponding to each attribute tag; and an evaluation module which is used for determining the value of the data set to be evaluated according to the adjustment factors of each attributelabel and the acquisition cost of the data set to be evaluated. Embodiments of the present application can prevent the privacy of a user from being known by others, and can obtain more accurate evaluation results.

Description

technical field [0001] The present application relates to the technical field of data evaluation, in particular, to a user data value evaluation method and evaluation system. Background technique [0002] With the rapid development of digital information today, user data assets are increasingly becoming an important type of data assets. The evaluation of user data assets has become an important part of data asset evaluation. [0003] The current method of evaluating user data assets is generally the same as other data assets, such as government data and enterprise data. There is no method specifically for evaluating the value of user data, but other data asset evaluation methods are used to evaluate user data assets. When other data asset evaluation methods are used to evaluate user data assets, the user data assets are usually delivered to the asset evaluation agency, and the asset evaluation experts of the asset evaluation agency evaluate the user data assets according t...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q10/06G06Q30/02
CPCG06Q10/0639G06Q30/0278
Inventor 吴燕飞杨鸿宾孟毅阮亚芬
Owner GUOXIN YOUE DATA CO LTD
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