Virtual identity association recognition method and device

Abstract

The embodiments of the present invention provide a virtual identity association recognition method and device. The method includes the following steps that: pre-stored access information corresponding to accounts and the account types of the accounts are obtained, wherein the access information of the accounts comprises one kind of information selected from the geographical locations of terminals that log in the accounts and time periods when the terminals are located in the geographical locations when the accounts are in login states; the parameter values of association parameters between the accounts are calculated according to the access information corresponding to the accounts and a pre-constructed calculation model of the association parameters; and association relationships between the accounts are determined according to the calculated parameter values of the association parameters, the account types and a preset association relationship recognition algorithm. When being applied to virtual identity association recognition, the virtual identity association recognition method and device of the invention can identify association relationships between the accounts of different types of service platforms.

Description

Technical field [0001] The invention relates to the technical field of identity recognition, in particular to a virtual identity association recognition method and device. Background technique [0002] The development of Internet technology has made users’ online behaviors rich and colorful. Now the Internet has become a social category (QQ, Sina Weibo), music category (Kugou music, QQ music), shopping category (Tmall, Jingdong) for users. A public platform for different types of services. Users usually register accounts separately on each service platform, and these accounts are also their virtual identities on the service platform. For different accounts of the same user, it can be said that there are associations between accounts. Identifying multiple accounts of the same user (that is, determining the association between different accounts) can help service providers understand the user behavior of the same user on different service platforms, and also help users maintain t...

AI Technical Summary

Problems solved by technology

[0004] However, when a user uses an account to initiate a new network connection, the IP address used will be dynamically reassigned, resulting in frequent changes in the obtained IP address; due to the low coverage of account identifiable information on the service platform , identification with identifiable information has the problem of difficulty in obtaining information; because different types of service platforms contain accounts with different emphasis on personalized information, it is impossible to identify accounts belonging to different types of service platforms for the same user with personalized information

In summary, the existing account association identification technology cannot identify the association relationship between accounts of different types of service platforms

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