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Service data processing system and method based on data middle platform

A business data and processing system technology, applied in the computer field, can solve the problem of independent existence of data, and achieve the effect of avoiding data delay, improving efficiency, and ensuring real-time performance.

Pending Publication Date: 2021-01-08
苏州龙盈软件开发有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Use data center technology to break the data island and solve the problem that the original data exists independently in each business line

Method used

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  • Service data processing system and method based on data middle platform
  • Service data processing system and method based on data middle platform
  • Service data processing system and method based on data middle platform

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0053] Such as figure 1 and 2 As shown, the present invention provides a business data processing system based on a data center, which mainly includes a data center and a data acquisition device that communicate with each other;

[0054] Wherein, the data collection device is used to collect data source information of at least one service platform; the service platform includes a plurality of independently operated service centers, and the service centers include a plurality of microservices providing different business types. Therefore, the data acquisition device can acquire data sources from multiple service platforms. Such as figure 1 As shown, service platforms with data acquisition devices such as CRM (mainly store customer relationship data), ERP (mainly store media relationship data and process data of integrated marketing and link marketing), Jutou (store related operation consumption data), UFIDA NC and so on.

[0055] figure 1 The data center in the platform is...

Embodiment 2

[0089] Based on the same technical idea, the present invention also provides a business data processing method based on a data center, and the executing subject of the method mainly includes:

[0090] S1 collects data source information of at least one service platform;

[0091] S2 analyzes and processes the collected data source information to generate data sources under the same business scenario;

[0092] S3 uses the data source in the same business scenario as the business data for the front desk to respond to the business needs of the front desk.

Embodiment 3

[0094] The specific embodiment of the present invention provides a solution for building a data center, which can be applied to the Internet advertising industry (integrated marketing, link marketing, traffic direction), thereby effectively solving the following problems:

[0095] 1) The data center ensures data consistency, and through perfect systematic management, it forms a series of perfect consistent data from customer acquisition, media channel management, marketing links, operation status, financial management, etc.

[0096] 2) The data center has the ability to respond quickly to multi-dimensional analysis, and can provide multi-dimensional data analysis capabilities in real time.

[0097] 3) The application scenarios of data analysis provided by the data center for decision support, especially strategic decision-making, including business status analysis, decision analysis, financial status, human efficiency model, risk prediction, etc.

[0098] 4) The data center en...

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Abstract

The invention discloses a service data processing system and method based on a data middle platform. The system comprises the data middle platform and a data acquisition device, The data acquisition device is used for acquiring data source information of at least one service platform; the data middle platform analyzes and processes the acquired data source information to generate a data source inthe same service scene; and the data sources under the same service scene are taken as service data for the foreground to respond to the service requirements of the foreground. According to the scheme, logic packaging is carried out on multi-source mass data to form the data middle platform, and standardization of service data is achieved; by use of the data middle platform technology, data islands are broken, data structures are integrated, data exits are unified, a data closed loop is formed, various data such as client acquisition, medium channel management, marketing links, operation conditions and financial management are connected in series, and the situation that data drives business development can be formed.

Description

technical field [0001] The invention belongs to a data processing system and method in the field of computer technology, and in particular relates to a business data processing system and method based on a data center. Background technique [0002] With the implementation of enterprise informatization, a large number of data assets have been accumulated from production and operation to various business scenarios. However, these assets are scattered and complicated, which hinders our use and deep mining of their value. [0003] The traditional business system has problems such as backward technical architecture and numerous repetitive construction processes, which have long been unable to meet the development needs of enterprises. During the construction of the system, every time a new function is launched, there will be a lot of repeated construction content. Its disadvantage lies in the lack of data uniformity, standardization, and scalability, which makes it difficult to ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F16/25G06F16/27G06F16/2455G06Q10/04G06Q10/06
CPCG06F16/252G06F16/27G06F16/2455G06Q10/04G06Q10/0635G06Q10/06393
Inventor 张震
Owner 苏州龙盈软件开发有限公司
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