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Resource processing method and device and computer storage medium

A resource processing and target resource technology, which is applied in the field of resource processing methods, devices, and computer storage media, can solve problems such as shortage, easy occurrence of overbroadcasting, and difficulty in controlling the total playback volume, so as to ensure delivery effect, avoid overbroadcasting or The effect of deficiency

Pending Publication Date: 2019-12-06
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

At present, for resources played on multiple types of delivery platforms, the playback control is usually based on the playback volume of a certain type of delivery platform, making it difficult to control the total playback volume, and it is easy to overbroadcast or shortage situation

Method used

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  • Resource processing method and device and computer storage medium
  • Resource processing method and device and computer storage medium
  • Resource processing method and device and computer storage medium

Examples

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Embodiment Construction

[0023] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without creative efforts fall within the protection scope of the present invention.

[0024] In view of the existing situations such as overbroadcasting and shortage when resources are played on various delivery platforms, the embodiment of the present invention provides a resource processing method, which can ensure that the total playback volume of resources on various delivery platforms is controllable, Avoid overbroadcasting or shortage situations, and ensure the effect of resource delivery.

[0025] See figure 1 , is a schematic flowchart of a...

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PUM

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Abstract

The embodiment of the invention provides a resource processing method and device and a computer storage medium. The method comprises the following steps: aiming at the target resource corresponding tothe contract order of the user, obtaining the playing amount of the target resource on each type of delivery platform in multiple types of delivery platforms, determining the total playing amount ofthe target resource according to the playing amount on each type of delivery platform, determining a playing control parameter by using the total playing amount of the target resource, and controllingthe playing of the target resource on the various types of delivery platforms according to the playing control parameters; and sending the contract order to a server, so that the total playing amountof the target resource is matched with the expected playing amount of the target resource in the contract order when each playing period is finished, thereby ensuring that the total playing amount ofthe resource is controllable when the resource is played on various types of delivery platforms, avoiding the situation of overplaying or lack of playing amount, and ensuring the delivery effect of the resource.

Description

technical field [0001] The present invention relates to the field of computer technology, in particular to a resource processing method, device and computer storage medium. Background technique [0002] With the advancement of science and technology and the development of society, various types of terminals such as mobile phones, computers, and televisions are becoming more and more popular. These terminals can be used as platforms for placing resources (such as advertisements). Taking advertisements as an example, the same Advertisements can be placed on mobile phones, computers, or on TV. When an advertiser signs an advertisement delivery contract, he usually specifies the exposure of the advertisement (that is, the advertiser's expected playback volume), and there are Time limit, the advertising system must ensure the amount of exposure required by the advertiser, and compensation may be paid if the corresponding amount of exposure is not completed within the time limit. ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0272G06Q30/0277Y02D10/00
Inventor 魏望
Owner TENCENT TECH (SHENZHEN) CO LTD
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