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A method and device for pushing information

An information push and message technology, applied in the computer field, can solve the problems such as insufficient proportion of POI information, limited quantity, and insufficient push content, so as to enrich the push content and increase the proportion.

Active Publication Date: 2021-11-30
CHINA MOBILE SUZHOU SOFTWARE TECH CO LTD +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] At present, when the LBS-based information push system considers the influence of the user's social relationship on the user, the algorithm adopted is mostly based on the similarity between the user and the user's friends or the similarity between the user's geographical location and the user's friend's geographical location. , select the points of interest visited by the user with high similarity and recommend them to the user. Due to the limited number of friends of the user and the limited number of points of interest visited by the friends of the user, the information of the points of interest retrieved by the LBS-based information push system The proportion is not high enough, and the push content is not rich enough

Method used

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  • A method and device for pushing information
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  • A method and device for pushing information

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Embodiment 3

[0139] Based on the same inventive concept, an embodiment of the present invention provides a computer device, including:

[0140] at least one processor, and

[0141] memory coupled to at least one processor;

[0142] Wherein, the memory stores instructions that can be executed by at least one processor, and at least one processor executes the above-mentioned information pushing method by executing the instructions stored in the memory.

Embodiment 4

[0144] Based on the same inventive concept, an embodiment of the present invention provides a computer-readable storage medium, the computer-readable storage medium stores computer instructions, and when the computer instructions run on the computer, the computer executes the information pushing method as described above.

[0145]In a specific implementation process, the computer-readable storage medium includes: a universal serial bus flash drive (Universal Serial Bus flash drive, USB), a mobile hard disk, a read-only memory (Read-Only Memory, ROM), a random access memory ( Various storage media that can store program codes such as Random Access Memory, RAM), magnetic disk or optical disk.

[0146] Those skilled in the art should understand that the embodiments of the present application may be provided as methods, systems, or computer program products. Accordingly, the present application may take the form of an entirely hardware embodiment, an entirely software embodiment, ...

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Abstract

The present invention provides an information push method and device for increasing the proportion of interest point information retrieved by an LBS-based information push system. The method includes: receiving a first message sent by a first user, the first message including the identity ID of the first user and the geographic location of the first user; obtaining the interest associated with the ID according to the ID A point of interest that satisfies a preset condition is obtained from the associated points of interest as the first type of point of interest, wherein the point of interest associated with the ID includes M second users in social software registered with the ID The points of interest that have been visited, M is a positive integer; the geographic location of the first user is matched with the geographic location of the first type of point of interest to obtain a second type of point of interest that satisfies the matching rule; the first type of point of interest is matched The second type of POI is sent to the first user.

Description

technical field [0001] The present application relates to the field of computer technology, in particular to an information push method and device. Background technique [0002] With the rapid development of Mobile Cloud Computing (MCC), various information push systems for friends based on social software and product information push systems on shopping websites are also rapidly popularized. The popularization and use of smart phones and the improvement of the accuracy of the Global Positioning System (GPS) have brought a new application to the mobile terminal revolution—Location Based Service (LBS), thus promoting the information push system based on LBS. of rapid development. [0003] At present, when the LBS-based information push system considers the influence of the user's social relationship on the user, the algorithm adopted is mostly based on the similarity between the user and the user's friends or the similarity between the user's geographical location and the us...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/9537
Inventor 关海燕
Owner CHINA MOBILE SUZHOU SOFTWARE TECH CO LTD
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