Information pushing method and device

An information push and message technology, applied in the computer field, can solve the problems of limited quantity, insufficient push content, and insufficient proportion of point-of-interest information, so as to achieve the effect of increasing the proportion.

Active Publication Date: 2019-11-22
CHINA MOBILE SUZHOU SOFTWARE TECH CO LTD +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] At present, when the LBS-based information push system considers the influence of the user's social relationship on the user, the algorithm adopted is mostly based on the similarity between the user and the user's friends or the similarity between the user's geographical location and the user's friend's geographical location. , select the points of interest visited by the user with high similarity and recommend them to the user. Due to the limited number of friends of the user and the limited number of points of interest visited by the friends of the user, the information of the points of interest retrieved by the LBS-based information push system The proportion is not high enough, and the push content is not rich enough

Method used

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  • Information pushing method and device

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Embodiment 3

[0139] Based on the same inventive concept, an embodiment of the present invention provides a computer device, including:

[0140] at least one processor, and

[0141] memory coupled to at least one processor;

[0142] Wherein, the memory stores instructions that can be executed by at least one processor, and at least one processor executes the above-mentioned information pushing method by executing the instructions stored in the memory.

Embodiment 4

[0144] Based on the same inventive concept, an embodiment of the present invention provides a computer-readable storage medium, the computer-readable storage medium stores computer instructions, and when the computer instructions run on the computer, the computer executes the information pushing method as described above.

[0145]In a specific implementation process, the computer-readable storage medium includes: a universal serial bus flash drive (Universal Serial Bus flash drive, USB), a mobile hard disk, a read-only memory (Read-Only Memory, ROM), a random access memory ( Various storage media that can store program codes such as Random Access Memory, RAM), magnetic disk or optical disk.

[0146] Those skilled in the art should understand that the embodiments of the present application may be provided as methods, systems, or computer program products. Accordingly, the present application may take the form of an entirely hardware embodiment, an entirely software embodiment, ...

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PUM

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Abstract

The invention provides an information pushing method and device. The information pushing method and device are used for increasing the proportion of interest point information retrieved by an information pushing system based on LBS. The information pushing method comprises the following steps: receiving a first message sent by a first user, wherein the first message comprises an identity (ID) of the first user and a geographic position of the first user; according to the ID, obtaining interest points associated with the ID, and obtaining the interest points meeting preset conditions from the associated interest points to serve as first-type interest points, wherein the interest points associated with the ID comprise interest points accessed by M second users in social software registered through the ID, and M is a positive integer; matching the geographic position of the first user with the geographic position of the first type of interest points to obtain a second type of interest points meeting a matching rule; and sending the second type of interest points to the first user.

Description

technical field [0001] The present application relates to the field of computer technology, in particular to an information push method and device. Background technique [0002] With the rapid development of Mobile Cloud Computing (MCC), various information push systems for friends based on social software and product information push systems on shopping websites are also rapidly popularized. The popularization and use of smart phones and the improvement of the accuracy of the Global Positioning System (GPS) have brought a new application to the mobile terminal revolution—Location Based Service (LBS), thus promoting the information push system based on LBS. of rapid development. [0003] At present, when the LBS-based information push system considers the influence of the user's social relationship on the user, the algorithm adopted is mostly based on the similarity between the user and the user's friends or the similarity between the user's geographical location and the us...

Claims

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Application Information

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IPC IPC(8): G06F16/9537
Inventor 关海燕
Owner CHINA MOBILE SUZHOU SOFTWARE TECH CO LTD
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