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Method for configuring user tag portrait, data processing apparatus, and storage medium

A technology of user label and configuration method, applied in the field of data processing, can solve the problems of slow update processing speed of user label portrait and complicated configuration method of user label portrait, and achieve the effect of simple configuration method.

Active Publication Date: 2019-01-04
SHENZHEN BINCENT TECH
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AI Technical Summary

Problems solved by technology

[0006] The main purpose of the present invention is to provide a configuration method of user label portraits, a data processing device and a computer-readable storage medium to solve the problem of updating existing user label portraits Slow processing speed and complex technical problems in user label portrait configuration

Method used

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  • Method for configuring user tag portrait, data processing apparatus, and storage medium
  • Method for configuring user tag portrait, data processing apparatus, and storage medium
  • Method for configuring user tag portrait, data processing apparatus, and storage medium

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Embodiment Construction

[0050] Exemplary embodiments of the present invention will be described in more detail below with reference to the accompanying drawings. Although exemplary embodiments of the present invention are shown in the drawings, it should be understood that the invention may be embodied in various forms and should not be limited to the embodiments set forth herein. Rather, these embodiments are provided for more thorough understanding of the present invention and to fully convey the scope of the present invention to those skilled in the art.

[0051] Please also refer tofigure 1 , which provides a schematic diagram of the module architecture of the data processing device 100 in an embodiment of the present application.

[0052] The data processing device 100 is a service background for providing data processing; wherein, the data processing device 100 may be server hardware, which is used to provide data storage and data processing functions; for example, it may be one or more servers...

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Abstract

The invention discloses a configuration method of a user label portrait, which comprises the following steps: according to the type information of the user label portrait to be constructed, obtaininga preset label template; according to the type information of the user label portrait to be constructed, obtaining a preset label template. According to the determined label template, obtaining a preset label attribute corresponding to the label template and a preset label attribute value; In response to modification or confirmation by a user of the preset tag attribute and the preset tag attribute values, generating a target label directory including a target label attribute obtained by modifying or confirming the preset label attribute by a user and a target label attribute value obtained bymodifying or confirming the preset label attribute value by a user; According to the target tag directory, a corresponding user tag portrait is constructed for the corresponding user, which has the advantages of fast user tag portrait update processing speed and simple portrait configuration. The invention also provides a data processing device and a computer-readable storage medium.

Description

technical field [0001] The present invention relates to the technical field of data processing, in particular to a method for configuring user label portraits, a data processing device, and a computer-readable storage medium. Background technique [0002] User portrait, also known as user persona (Persona), is an effective tool for outlining target users, contacting user demands and design direction, and it has been widely used in various fields. For example, in specific implementation, user portraits are generally used as a set of tags to characterize user characteristics, such as basic attributes such as age, gender, and / or education, as well as characteristics representing user interests, such as women's clothing and / or social or behavioral attributes of clothing, etc. The determination and updating of user portraits is of great significance for the targeted dissemination of subsequent information, such as the targeted delivery of advertisements. [0003] The update of...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F16/26G06F16/28G06F16/22
Inventor 陈炳贵邬向春王国彬
Owner SHENZHEN BINCENT TECH
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