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Internet of Vehicles WIFI advertisement push method

An advertising push, car networking technology, applied in message/mail/announcement, safety devices, electrical components, etc., can solve the problem of blindness of information push in the advertising release system, achieve significant advertising effect, improve relevance, and reduce resistance Effect

Active Publication Date: 2015-12-23
DALIAN ROILAND SCI & TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The present invention is used to solve the problem of blindness in the information push of the advertisement publishing system within the coverage area of ​​the vehicle WIFI signal, and aims to improve the user's attention to the advertisement within the coverage area of ​​the vehicle WIFI signal

Method used

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  • Internet of Vehicles WIFI advertisement push method
  • Internet of Vehicles WIFI advertisement push method
  • Internet of Vehicles WIFI advertisement push method

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0027] A vehicle network advertisement release system based on vehicle information, including an advertisement release platform, a network access device and an OBD communication module, the network access device is mainly composed of a modem, a mobile communication module and a WIFI module, and the modem will access the mobile The network wireless signal is converted into the WIFI wireless signal of the wireless local area network for multiple wireless terminals to share the mobile wireless network at the same time and access the Internet. The OBD communication module communicates with the vehicle bus to obtain vehicle status and maintenance information, and the advertising publishing platform obtains the vehicle status and maintenance information, and push product advertisement information that matches the vehicle status and maintenance information.

[0028] Using the above system, a method for pushing WIFI advertisements in the Internet of Vehicles is realized, which has:

...

Embodiment 2

[0037] It has the same technical solution as Embodiment 1, the difference is: when the wireless terminal is connected to the wireless network, the identity verification step of logging in to the authentication page, the wireless terminal can only access the Internet after the verification is successful, and when the wireless terminal is connected to the wireless network, the login authentication step The step of identity verification on the page is realized by SMS verification.

Embodiment 3

[0039] It has the same technical solution as Embodiment 1, the difference is that it also has the steps of reading the web browsing record of the wireless terminal user and pushing the product advertisement information that matches the browsing record. The web browsing record is the shopping website that the user browses The product category and product name; and use this as a keyword to match the product in the advertising platform, and push the link of the product with matching degree to the advertising space.

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Abstract

The invention discloses an Internet of Vehicles WIFI advertisement release system, which belongs to the field of Internet of Vehicles information release and is used for solving the problem of blindness in information release of an advertisement release system within a vehicle WIFI signal coverage area. The Internet of Vehicles WIFI advertisement release system has the technical essentials of comprising an advertisement release platform and a network access device, wherein the network access device is mainly composed of a modem, a mobile communication terminal and a WIFI module, the WIFI module reads a web browsing history of a wireless terminal user, and the advertisement release platform obtains the browsing history and pushes a commodity advertisement matched with the browsing history. Beneficial effect is that resistance feeling of the vehicle WIFI users to the blind advertisements is reduced.

Description

technical field [0001] The invention relates to an advertisement pushing method, in particular to a vehicle networking WIFI advertisement pushing method. Background technique [0002] The existing mobile network access generally provides network access services for all mobile terminal devices within the coverage of its WIFI signal. The advertising information is pushed by the advertising operator as the center, and its advertising background is only for the WIFI network of the target population. Placement of advertisements, this way of advertisement delivery will cause WIFI users to receive a large amount of unnecessary advertisement information, which will cause resentment and resistance. Generally, the WIFI module can record the user's browsing information, and the user's browsing information can be used to know For products that vehicle WIFI users are more interested in, according to their web browsing records, related products can be released, thereby increasing customer...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04W4/02H04W4/12H04W12/06H04L29/08H04W12/08
CPCH04L67/12H04W4/021H04W4/12H04W12/06H04L67/55
Inventor 田雨农张东辉苍柏刘洪时
Owner DALIAN ROILAND SCI & TECH CO LTD
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