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Method and device for collecting and sending user action information

An information collection and user technology, applied in the network field, can solve problems such as limited database storage space and inaccurate information push, and achieve the effects of ensuring accuracy, improving work efficiency, and reducing storage pressure

Inactive Publication Date: 2012-09-19
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] In view of this, the embodiment of the present application provides a user behavior information collection and information sending method and device to solve the problem of inaccurate information push due to the limited storage space of the existing database

Method used

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  • Method and device for collecting and sending user action information
  • Method and device for collecting and sending user action information
  • Method and device for collecting and sending user action information

Examples

Experimental program
Comparison scheme
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Embodiment Construction

[0032] The user information collection method provided in the embodiment of the present application can determine the user's long-term preference, thereby improving the accuracy of the information provided by the server to the user. In addition, because in the embodiment of the present application, the database does not need to store the historical data of each user one by one, thereby reducing the storage pressure on the database, and because the database does not need to provide the server with the historical data of each user it needs, thus improving the performance of the database. work efficiency.

[0033] Embodiments of the present invention will be described in detail below in conjunction with the accompanying drawings.

[0034] figure 1 A schematic structural diagram of a user information collection system provided in an embodiment of the present application, the system includes: a server, a database, and a client, wherein,

[0035] The client sends to the server eve...

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Abstract

The invention discloses a method and a device for collecting and sending user action information. The method and the device are used for solving the problem of inaccurate information push caused by the fact that storage space of an existing data base is limited. The method includes: determining page view of a user in a period of time according to times of each access action of the user interacted with a server in the period of time for each product category; and determining a second page view of the user for the product category according to a stored first page view of the user for the product catalog, and being capable of determining total frequency of the user accessing the server and access interval so as to determine long-term preference of the user to the product catalog. The scheme can determine the long-term preference of the user, and guarantees accuracy of information supplied to the user. In addition, the data base does not need to save historical data of each user, storage pressure of the data base is reduced, and working efficiency of the data base is improved.

Description

technical field [0001] The present application relates to the field of network technologies, and in particular to a method and device for collecting user behavior information and sending information. Background technique [0002] When the current server pushes information to the client, it is generally based on the user behavior information stored in the database within a set period of time to determine the user's short-term interest preferences, so that the corresponding information can be pushed to the user. The set time The length is generally one month. [0003] In the prior art, the database generally only stores the user's short-term (set time length) behavior information, which can save the storage space of the database, but based on the short-term user behavior information stored in the database, the server can only determine that the user is in the Set interest preferences for a length of time. When the user's behavior information within the set period of time is ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06Q30/0241G06F17/30G06Q30/02
Inventor 苏宁军张旭龙荣深杨志雄
Owner ALIBABA GRP HLDG LTD
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