Group transmitting system and method based on search engine

Abstract

A group-sending system based on search engine comprises group-sending management port for setting up group-sending task and storing said task in databank, group extractor module for fetching out condition of acceptor receiving group-send task, resource delver module for organizing original data to be space index library of user attribute, search engine module for searching relevant object group being returned back to said extractor module, distribution-control module for selecting proper sending mode according to attribute of group-send task and for sending all users of object group to external network element. Its group-sending method is also disclosed.

Description

technical field [0001] The invention relates to the field of search engines and message group sending systems, and more specifically, to a group sending system and method for quickly searching and locating target user groups with a search engine. Background technique [0002] With the popularity of mobile phones, the rapid development of operators themselves, and the extensive promotion of market services by Service Providers (SPs), a large amount of information needs to be pushed to many mobile terminals. Under this circumstance, the group sending system came into being and gradually developed and expanded. The so-called mass sending system is to send the same message to multiple different target users at one time to achieve advertising effect. [0003] The carriers that the mass sending system relies on include SMS, MMS, MEM, WAP PUSH, BREW, etc. At the same time, there are C network, G network, and 3G network. SMS generally can only support limited text information, whi...

AI Technical Summary

Problems solved by technology

[0006] (1) Failure to effectively utilize the operator's own operating data, and failure to store and analyze existing data such as camp accounts, CRM, bills, and community SMS;

[0007] (2) The audience target of group posting is generally large and blind, which not only delays the sending time, wastes resources, but also increases user complaints, making it difficult to achieve the ideal advertising effect;

[0008] (3) The current group sending system lacks the ability and method to analyze, extract and screen customer data;

[0009] (4) There is a lack of diversified means. At present, the mass sending system is mostly based on SMS, and rarely uses WAP / MMS / CRE / BREW and other methods

[0010] Therefore, at present, although operators have a large number of operational data resources in their hands, they have not rationally integrated and extracted these resources, so the effectiveness of audience groups is not high, and the mass distribution method is relatively simple, resulting in inaccurate mass advertising effects

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