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Internet advertising risk monitoring method and system based on big data architecture

An Internet advertising and risk monitoring technology, applied in the field of computer networks and big data applications, can solve the problems of not being able to detect illegal advertisements in time, reducing work efficiency, and covering less platforms, so as to improve the effectiveness of supervision, improve the level of supervision, and optimize the supervision model. Effect

Active Publication Date: 2021-03-09
NAT UNIV OF DEFENSE TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] Currently relying on manual verification of advertisements placed on corporate websites, Weibo, forums, news media, third-party platforms, WeChat public accounts, etc., greatly reducing work efficiency
Internet advertisements have wide coverage and fast update frequency. Through manual verification, there will be fewer coverage platforms, low work efficiency, and failure to find illegal advertisements in time.

Method used

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  • Internet advertising risk monitoring method and system based on big data architecture
  • Internet advertising risk monitoring method and system based on big data architecture

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Embodiment Construction

[0033] The specific implementation manners of the present invention will be described in detail below in conjunction with the accompanying drawings.

[0034] figure 1 A schematic diagram showing a method for monitoring Internet advertising risks based on a big data architecture provided according to some embodiments of the present application, combined with figure 1 A detailed introduction to the Internet advertising risk monitoring method based on the big data architecture, the method includes:

[0035] S1, periodically collect data from the Internet;

[0036] S2, real-time access to the collected data, and perform verification and cleaning of the data and preliminary identification of pictures;

[0037] S3, store the accessed data into the database;

[0038] S4, input the preliminarily recognized picture into the first-level convolutional neural network, the first-level neural network is used to identify the global features in the image, and divide the features in the ima...

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Abstract

The Internet advertising risk monitoring method and system based on the big data architecture of the present invention includes: periodically collecting data from the Internet; Carry out storage and warehousing; combined with the preset illegal behavior feature library, analyze and extract suspected illegal data in the stored data; based on the analyzed and extracted data, carry out query services and business applications for suspected illegal data. The present invention makes full use of the intelligent supervision method, enriches the supervision means, optimizes the supervision mode, improves the supervision effect, improves the long-term mechanism, accelerates the benign development of Internet advertisements, and greatly improves the supervision level.

Description

technical field [0001] The invention belongs to the technical field of computer network and big data application, and in particular relates to an Internet advertising risk monitoring method and system based on a big data architecture. Background technique [0002] With the rapid development of informatization, the advertisements of many businesses have shifted from traditional advertisements (television advertisements, radio station advertisements, newspaper advertisements, etc.) to Internet advertisements. Corporate websites, microblogs, forums, news media, third-party platforms, WeChat public accounts, etc. have become the birthplace of advertising. At present, relying on manual verification of advertisements placed on corporate websites, Weibo, forums, news media, WeChat public accounts, etc., greatly reduces work efficiency. [0003] Internet advertisements have a wide range of coverage and fast update frequency. Through manual verification, there will be few platforms ...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06Q30/02G06Q10/06G06F16/951G06F16/958G06F40/279G06N3/04G06N3/08
CPCG06Q30/0277G06Q10/0635G06F16/951G06F16/958G06F40/279G06N3/08G06N3/045
Inventor 马涛杨星朱东涛王振周先东王勇马春来王磊孟彦章文友
Owner NAT UNIV OF DEFENSE TECH
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