Micro-plus marketing service system based on big data

Abstract

The invention discloses a micro-plus marketing service system based on big data, which is used for solving the problems that a traditional marketing service system cannot stop pushing inferior marketing products in time, and recommendation is too frequent, so that users have conflict mentality, and the use of the users is influenced. The micro-plus marketing service system comprises a data acquisition module, a server, a marketing analysis module and a marketing recommendation module, according to the invention, the verification connection value is obtained by analyzing the evaluation information of the marketing product purchased by the user, and verification is carried out and corresponding stop recommendation is carried out by the product verification personnel, so that the pushing of inferior marketing products can be reduced in time; the recommended interval duration of the user is obtained through conversion of the pushing interval value, so that the product information of the marketing product is reasonably pushed to the user, the watching duration of the user is counted, the pause pushing duration of the user is obtained through conversion, and the user can conveniently andreasonably pause receiving of marketing product pushing.

Description

technical field [0001] The invention relates to the technical field of micro-plus marketing services, in particular to a micro-plus marketing service system based on big data. Background technique [0002] In recent years, the trend of informatization and globalization based on the Internet and mobile Internet has profoundly changed our mode of life, production and competition. With the advent of the era of big data, the demand for marketing is also rising; marketing refers to the discovery or excavation of the needs of prospective consumers by enterprises, and the promotion and sales of products from the creation of the overall atmosphere and the creation of their own product forms, mainly to dig deep into the products Connotation, in line with the needs of prospective consumers, so that consumers have a deep understanding of the product and then purchase the process. The traditional marketing service system cannot stop pushing inferior marketing products in time, and the ...

AI Technical Summary

Problems solved by technology

[0003] The purpose of the present invention is to solve the problem that the traditional marketing service system cannot stop pushing inferior marketing products in time, and the recommendation is too frequent, causing users to have resistance and affecting their use; users cannot suspend receiving marketing product pushes according to actual needs , and propose a micro-plus marketing service system based on big data; the present invention obtains the verification connection value by analyzing the evaluation information of the user's purchase of marketing products, and sends the marketing product purchased by the user to the corresponding product verification through the verification connection value Personnel, verified by product verification personnel and correspondingly stop recommending, so that the push of inferior marketing products can be reduced in time; the user’s recommendation interval can be obtained through the conversion of the push interval value, so that the product information of the marketing product can be pushed to the user reasonably. The user sends a suspension recommendation request command and checks the corresponding marketing products, counts the user's viewing time and converts the user's suspension push time according to a certain ratio, so that the user can reasonably suspend receiving marketing product pushes

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