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User portrait generation method and device, storage medium and equipment

A user and portrait technology, applied in the field of artificial intelligence, can solve the problem of low accuracy of user portraits

Pending Publication Date: 2020-06-12
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

In practice, it has been found that if a user posts less frequently on social networking pages, only a small amount of information related to the user can be obtained from the social networking pages, resulting in a relatively low accuracy of the generated user portrait

Method used

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  • User portrait generation method and device, storage medium and equipment
  • User portrait generation method and device, storage medium and equipment
  • User portrait generation method and device, storage medium and equipment

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Embodiment Construction

[0095] The following will clearly and completely describe the technical solutions in the embodiments of the application with reference to the drawings in the embodiments of the application. Apparently, the described embodiments are only some of the embodiments of the application, not all of them. Based on the embodiments in this application, all other embodiments obtained by persons of ordinary skill in the art without creative efforts fall within the protection scope of this application.

[0096] Artificial Intelligence (AI) is a theory, method, technology and application system that uses digital computers or machines controlled by digital computers to simulate, extend and expand human intelligence, perceive the environment, acquire knowledge and use knowledge to obtain the best results. In other words, artificial intelligence is a comprehensive technique of computer science that attempts to understand the nature of intelligence and produce a new kind of intelligent machine th...

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Abstract

The embodiment of the invention discloses a user portrait generation method and device, a storage medium and equipment, and the method comprises the steps: obtaining the user feature data of a first user and the user feature data of at least two second users, and enabling the at least two second users and the first user to have a social association relation; clustering the at least two second users to obtain at least two user sets, the similarity between the user feature data of the second users in each user set satisfying a similarity condition; determining key user feature data correspondingto each user set according to the user feature data of the second user in each user set; and generating a user portrait of the first user according to the key user feature data corresponding to eachuser set and the user feature data of the first user. Through the embodiment of the invention, the generation accuracy of the user portrait can be improved.

Description

technical field [0001] The present application relates to the technical field of artificial intelligence, and in particular to a user portrait generation method, device, storage medium and equipment. Background technique [0002] User portrait refers to the technology used to describe user characteristics, that is, by obtaining label attributes for users, these label attributes are used to describe the characteristics of users in various aspects; user portraits can be used to mine user needs and analyze user preferences, etc. And provide users with more efficient and targeted information by matching user portraits. At present, the user portrait of the user is mainly obtained by analyzing the content posted by the user to the social webpage. In practice, it has been found that if the frequency of users posting content on social web pages is relatively low, only a small amount of information related to the user can be obtained from social web pages, resulting in relatively lo...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06Q50/00G06K9/62G06N20/00
CPCG06Q30/0201G06Q30/0203G06Q50/01G06N20/00G06F18/23G06F18/22H04L67/306H04L67/55
Inventor 易全政胡彬肖邱勇郑晓晓张纪红
Owner TENCENT TECH (SHENZHEN) CO LTD
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