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Information pushing method and device, server, equipment and storage medium

An information push and server technology, applied in the direction of multi-program device, instrument, program control design, etc., can solve the problem of unable to push user information

Active Publication Date: 2019-03-26
苏州我的打工人力资源有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] In the process of implementing the present invention, the inventor found that the existing technology has the following defects: the application can only push information based on the user data of the user in this application, and cannot push related information based on the user information of the user in other applications. Push

Method used

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  • Information pushing method and device, server, equipment and storage medium
  • Information pushing method and device, server, equipment and storage medium
  • Information pushing method and device, server, equipment and storage medium

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0089] figure 1 It is a flow chart of an information push method provided in Embodiment 1 of the present invention. The method in this embodiment can be executed by an information push device, which can be realized by hardware and / or software, and generally can be integrated into a computer device , such as a server. The method of this embodiment specifically includes:

[0090] S101. Acquire first user data and first operation data corresponding to a user in a first application program.

[0091] In this embodiment, the first user data may specifically include the user's login IP address, current geographic location, personal information, and the like. Personal information includes the user's gender, age, hobbies, etc. It can be understood that the push information sometimes changes according to different user attribute information, changes in the geographical location of the user, or changes in the IP address used by the user.

[0092] In this embodiment, the first operati...

Embodiment 2

[0104] figure 2 It is a flowchart of an information push method provided in Embodiment 2 of the present invention. This embodiment is optimized on the basis of the foregoing embodiments. In this embodiment, a specific implementation manner of adding the step of sending the second user data and the second operation data is given.

[0105] Correspondingly, the method in this embodiment specifically includes:

[0106] S201. Acquire first login information of a user in a first application program, and acquire first user data and first operation data corresponding to the user in the first application program according to the first login information.

[0107] In this embodiment, the first login information specifically refers to information including user identification information, which may specifically be the combined data of the user's mobile phone number and random verification code, the user's fingerprint information, and the combined data of the user's account number and pa...

Embodiment 3

[0122] image 3 It is a flow chart of an information push method provided by Embodiment 3 of the present invention. The method of this embodiment can be executed by an information push device, which can be implemented by means of hardware and / or software, and can generally be integrated into computer equipment , such as a server. The method of this embodiment specifically includes:

[0123] S301. Acquire first user data and first operation data of a user.

[0124] In this embodiment, the first user data specifically refers to the user data of the user in this application program, and the first user data may specifically include the user's login IP address, current geographic location, and personal information.

[0125] Similarly, the first operation data specifically refers to the operation data of the user when using the application, and may specifically include data such as the user's search record, order content, item browsing time, item browsing times, and item browsing ...

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Abstract

The embodiment of the invention discloses an information pushing method and device, a server, equipment and a storage medium. The method comprises the steps of obtaining first user data and first operation data corresponding to a user in a first application program; Obtaining information of a first category according to the first user data and the first operation data; And determining and pushingthe information of the second category according to the information of the first category. According to the technical scheme provided by the embodiment of the invention, the problem that an application program in the prior art can only push information based on user data of a user in the application program is solved; The technical defect that related information pushing cannot be performed basedon the user information of the user in other application programs is overcome, and information closer to the content concerned by the user in the application program is timely, rapidly and accuratelypushed to the user based on the user information of the user in other application programs.

Description

technical field [0001] The embodiments of the present invention relate to the technical field of information push, and in particular, to an information push method and device, a server, a device, and a storage medium. Background technique [0002] Nowadays, the smart mobile terminal has become an indispensable item in people's life, and various application programs installed in the smart mobile terminal can provide people with various services. [0003] Generally speaking, after the application is installed and the information push permission is enabled, the application will push information to the user at regular intervals, or according to the change of the user's data, or according to the change of its own information. For example, shopping applications will push discount information of related products to users according to the types of items purchased by users recently; travel applications will regularly push recent discounted travel products to users; news applications ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F9/54G06Q30/06
CPCG06F9/542G06Q30/0631
Inventor 杨昊
Owner 苏州我的打工人力资源有限公司
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