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Data statistics method and device

A data statistics and data technology, applied in the field of big data, can solve the problems of time-consuming and labor-intensive, low accuracy, incomplete data sources, etc., and achieve the effect of reducing labor and time costs, improving accuracy, and comprehensive data sources.

Active Publication Date: 2021-10-29
北京猫眼文化传媒有限公司
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Problems solved by technology

[0005] The present invention provides a data statistics method and device to solve the problems of time-consuming and laborious, incomplete data sources of statistical results and low accuracy existing in the data statistics method in the related art

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Embodiment Construction

[0025] In order to make the above objects, features and advantages of the present invention more comprehensible, the present invention will be further described in detail below in conjunction with the accompanying drawings and specific embodiments.

[0026] refer to figure 1 , which shows a flow chart of the steps of an embodiment of the data statistics method of the present invention, which may specifically include the following steps:

[0027] Step 101, extracting the keywords of the target monitoring object;

[0028] Optionally, the type of the target monitoring object includes at least one of the following:

[0029] Film, TV series, variety show, film and television drama actor.

[0030] In one example, it is possible to determine the movies, TV dramas, variety shows, and film and television actors that need to be monitored for publicity effects from the hot show list and waiting list of the film and television platform, and extract the keywords of these objects as the s...

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Abstract

The present invention provides a data statistics method and device. The method includes: extracting keywords of target monitoring objects; using keywords as search words to search on a plurality of preset media platforms to obtain data corresponding to a plurality of preset media platforms Multiple sets of search results; perform semantic screening on multiple sets of search results to obtain multiple sets of screening results whose semantics match the semantics of the target monitoring object; wherein, each set of screening results includes multiple target search results after screening; for each preset Set up each target search result of the media platform to extract various types of preset popularity indicators to obtain various types of popularity data; classify and summarize the popularity data of multiple preset media platforms according to the type of popularity data to obtain the target monitoring object Statistics of various types of popularity data. The invention can reduce the manpower and time cost of manual statistics, improve the accuracy of data statistics, and make the data sources of statistical results more comprehensive.

Description

technical field [0001] The invention relates to the technical field of big data, in particular to a data statistics method and device. Background technique [0002] With the continuous development of big data technology, the film industry has gradually entered a data-driven era. Whether it is a film distributor or an actor's agent, they all hope to rely on big data to guide the promotion effect of the film publicity process. [0003] In the traditional data statistics method, the film studio needs to use manpower to track the user feedback of various media on the released movie after the promotional activities, such as observing the forwarding volume of Weibo related to the movie, the Baidu search index of the movie, etc. Evaluate the publicity effectiveness of your promotional campaigns. However, the method of relying on manual statistical data is time-consuming and laborious, and it is difficult to fully cover the media involved in the statistics. [0004] Therefore, the...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/9532G06F16/9535G06F16/35
Inventor 赵颖泽罗金浩崔树营周栋
Owner 北京猫眼文化传媒有限公司
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