E-commerce title optimization system and optimization method

Abstract

The invention discloses an e-commerce title optimization system and optimization method. The e-commerce title optimization system comprises a single item ID input unit, a single item information capturing unit, a category word obtaining unit, a search result capturing unit, a high-frequency short word obtaining unit, a rank prediction unit, a de-homogenization unit, a new title input unit and a result display unit. The method comprises a single item ID input step, a single item information capturing step, a category word obtaining step, a search result capturing step, a high-frequency short word obtaining step, a rank prediction step, a de-homogenization step, a new title input step and a result display step. By mining and analyzing each keyword under each category and the search results,more benefits are obtained by reasonable combination of keywords, more flow for commodities is brought and the flow becomes more precise.

Description

technical field [0001] The invention relates to an optimization system and an optimization method, in particular to an e-commerce title optimization system and an optimization method applied to an Internet shopping platform, and belongs to the field of e-commerce. Background technique [0002] With the popularization of the Internet and the continuous development of online shopping platforms, online shopping has gradually become one of the mainstream shopping methods, and the popularity and utilization of online shopping platforms are also increasing year by year. [0003] At present, the common online shopping platforms basically have a search function. Buyers can find the products they need by searching keywords. It is precisely because of this search mechanism that the default search ranking on the online shopping platform will directly affect the sales of products. . For this type of current search mechanism, the title of the product occupies a considerable weight in th...

AI Technical Summary

Problems solved by technology

Although the product title optimization tool can provide suggestions for modifying product titles, it cannot provide a complete solution for title optimization. It can only recommend some key search terms for operators to combine by themselves. It still needs to rely on the experience of operators to make judgments.

In addition, the system cannot effectively distinguish between different merchants and different sales volumes of the same product, and cannot achieve accurate analysis

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