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Shopping preferential information pushing method and system

A discount and information pool technology, applied in the Internet field, can solve the problems that users who have real needs for preferential information cannot meet, the closeness between preferential information and user needs is not enough, and preferential information cannot effectively transform marketing effects, etc., to improve sales performance , reduce implementation costs, improve pertinence and effectiveness

Inactive Publication Date: 2018-01-23
北京拉近众博科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0010] The existing push technology scheme of preferential information is to send universally. The closeness between preferential information and user needs is not enough. The general distribution of preferential information, users who have real needs for preferential information cannot be satisfied
Existing technical solutions reduce the efficiency of preferential information promotion activities and waste promotion resources

Method used

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  • Shopping preferential information pushing method and system
  • Shopping preferential information pushing method and system

Examples

Experimental program
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Embodiment Construction

[0038] The preferred embodiments of the present invention will be described below in conjunction with the accompanying drawings. It should be understood that the preferred embodiments described here are only used to illustrate and explain the present invention, and are not intended to limit the present invention.

[0039] figure 1 It is a flowchart of a method for pushing shopping discount information in Embodiment 1 of the present invention. Such as figure 1 As shown, the process includes the following steps:

[0040] Step 101, allocate preferential information pools according to geographic location.

[0041] Divide the business circle area according to the geographical location;

[0042] The preferential information in each business district is planned and distributed in a unified manner.

[0043] Step 102, the user participates in the TV shaking activity.

[0044] When the user uses a mobile terminal to enter the Shake TV page, submit the location information of the mo...

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Abstract

The invention discloses a shopping preferential information pushing method and system. The method comprises the steps that a preferential information pool is allocated according to a geographic location; a business district where a mobile terminal is located is matched according to the location of the mobile terminal; a user participates in a shake television activity; the user acquires preferential information; the preferential information of the user is stored; and the preferential information is stored in a user account corresponding to a WeChat account. According to the technical scheme ofthe invention, a geographic location filtering method is introduced in the pushing process of the shopping preferential information; the preferential information is pushed to users around the business district, which is convenient for users to go preferential shopping nearby; the use efficiency of the preferential information is improved; the implementation cost of preferential information distribution is effectively reduced; and the pertinence and effectiveness of preferential promotions are improved.

Description

technical field [0001] The invention relates to the technical field of the Internet, in particular to a method and system for pushing shopping preferential information. Background technique [0002] The rapid development of the Internet has become an important part of people's lives and an important carrier for the spread and development of human civilization. It has penetrated into all aspects of economic, political, cultural, and social life, and has changed people's communication and thinking methods. Whether in the industrial field or in the field of social life, the Internet has brought about tremendous changes. [0003] As of December 2015, the number of Chinese netizens reached 688 million, and the Internet penetration rate was 50.3%, an increase of 2.4 percentage points from the end of 2014. Internet applications based on instant messaging, search engines, online news and social networking have maintained a steady and rising trend in user scale. [0004] As one of ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02H04L29/08
Inventor 李智慧
Owner 北京拉近众博科技有限公司
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