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Point circulation data processing method and platform

A technology of data processing and points, applied in the field of data processing, can solve problems such as waste of cost, poor experience of merchants, payment of marketing expenses, etc., and achieve the effect of simplifying points cycle processing steps, improving data compatibility, and improving stickiness

Inactive Publication Date: 2017-07-18
SHENZHEN UXUN INFORMATION TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
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AI Technical Summary

Problems solved by technology

However, in the actual application process, merchants will encounter many problems, such as the difficulty of building a point system, and merchants need to consume a lot of manpower, financial resources and time cycles
Moreover, for merchants that cannot build their own points system, they often need to switch between different systems, such as cash register system, membership system, and marketing system.
In addition, the existing point system has no point conversion function. For merchants, it is necessary to pay marketing expenses and waste costs.
Finally, the points system has limited ability to enter and forward merchants’ original points brands, which cannot meet the needs of merchants

Method used

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  • Point circulation data processing method and platform

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Embodiment Construction

[0048] Embodiments of the technical solutions of the present invention will be described in detail below in conjunction with the accompanying drawings. The following examples are only used to illustrate the technical solution of the present invention more clearly, so they are only examples, and should not be used to limit the protection scope of the present invention.

[0049] It should be noted that, unless otherwise specified, the technical terms or scientific terms used in this application shall have the usual meanings understood by those skilled in the art to which the present invention belongs.

[0050] In the first aspect, a data processing method for an integral cycle provided by an embodiment of the present invention combines figure 1 , the method includes:

[0051] Step S1, receiving interaction data between the first user and the second user. Wherein, the first user may be a merchant, the second user may be a consumer, and the interaction data may be receipt data, ...

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Abstract

The invention belongs to the data processing technical field, and provides a point circulation data processing method and platform; the method comprises the following steps: receiving interaction data between the first and second users; updating the points of the first and second users according to the interaction data and preset point circulation adjusting rules. The point circulation data processing method and platform can fast and flexibly circulate and utilize marketing points, thus simplifying the processing process, and accelerating the point processing progress.

Description

technical field [0001] The invention relates to the technical field of data processing, in particular to a data processing method and platform for an integral cycle. Background technique [0002] In real life, merchants such as shopping malls and supermarkets widely use points marketing to attract customers to continue to consume. At the same time, businesses also give customers certain discounts through points to achieve a win-win effect. Integral marketing is a more scientific and advanced marketing method than simple discount or membership system. Among them, points are a certain number of points given to customers according to their shopping amount, which can be used to exchange for gifts, or to offset part of the shopping amount in the next consumption. [0003] At present, the common points marketing methods include: points for entering the store, points for shopping, points for show posts, points for recommendations, points for cash, points for treasures and other in...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0226
Inventor 曾立军陈智勇李钦珑
Owner SHENZHEN UXUN INFORMATION TECH CO LTD
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