User satisfaction and loyalty degree analysis method and device
A user satisfaction and analysis method technology, applied in the field of user satisfaction and loyalty analysis methods and devices, can solve the problem of low reliability of user satisfaction and loyalty analysis results, and achieve the effect of ensuring reliability
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[0107] When the comment dimension type is the above-mentioned two-tier structure, that is, including the comment parent dimension type and the comment sub-dimension type, a preferred implementation of the above step S203 is as follows:
[0108] Perform semantic analysis on the user comment data to determine whether the semantic analysis result is consistent with the first comment result type, and if so, determine that the comment result type corresponding to the user comment data is the first comment result type.
[0109] Specifically, the process of performing semantic analysis depends on the division of comment result types. As mentioned above, the comment result types can be divided into different categories. For example, the review result types may be divided into: very satisfied, satisfied, somewhat satisfied, general, not very satisfied, dissatisfied and very dissatisfied. Or it can be divided into recommendation type, negative type and derogatory type as stipulated by N...
specific Embodiment approach
[0111] image 3 A schematic flow chart of Embodiment 3 of the user satisfaction and loyalty analysis method provided by the present invention, as image 3 As shown, a specific implementation manner of the above step S103 is:
[0112] S301. Obtain the proportion of each comment result type in the user comment data of each comment dimension type.
[0113] S302. According to the proportion of each comment result type in the user comment data of each comment dimension type, determine the user satisfaction and loyalty results corresponding to each comment dimension type.
[0114] In this embodiment, user satisfaction and loyalty calculations are performed for each comment dimension type, so as to obtain user satisfaction and loyalty results for each comment dimension type. In this way, the enterprise can clearly understand which aspects are doing better and which aspects need to be improved, so as to clarify the direction of improvement.
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