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Intelligent advertisement pushing method based on human face recognition device

A technology for face recognition and advertisement push, which is applied in character and pattern recognition, input/output process of data processing, marketing, etc. It can solve the problems of complex and huge algorithm volume and high processor requirements, and achieve targeted advertising The effect of delivery

Inactive Publication Date: 2015-05-06
宋柏君
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0007] In the above devices and methods, outdoor electronic advertising display screens plus various other auxiliary equipment such as cameras, processors, infrared sensors, etc. are used for face recognition. Complicated and huge, with a huge amount of algorithms, it has high requirements on the processor

Method used

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  • Intelligent advertisement pushing method based on human face recognition device

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Embodiment Construction

[0031] In order to better understand the present invention, the method of the present invention will be further described below with reference to the description of the embodiments in conjunction with the accompanying drawings.

[0032] In the following detailed description, numerous specific details are set forth in order to provide a thorough understanding of the present invention. However, it will be understood by those skilled in the art that the present invention may be practiced without these specific details. In other embodiments, well-known methods, procedures, components and circuits have not been described in detail so as not to unnecessarily obscure the embodiments.

[0033] The existing face recognition settings have a panel with only detection and recognition functions, without any other media push functions. When using face detection, the user needs to stay in front of the device for 1-3 seconds, and the user also needs to look forward , and there is no informat...

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Abstract

The invention relates to the advertisement putting field and discloses an intelligent advertisement pushing method based on a human face recognition device. The intelligent advertisement pushing method based on the human face recognition device includes that presetting correlation, storing human face image information, and distributing the corresponding unique identification and corresponding data; starting application, displaying a human face recognition detection interface, wherein at least one part is used for showing advertisement information; tracking and recognizing the human face, when an effective human face is detected, extracting characteristic values of the human face; setting thresholds of a judgment image, and judging whether matching with the stored human face image information; dispatching related data of the identification according to the built identification, pushing personalized media information, and displaying; recognizing the facial expression of the user, and executing the corresponding action according to the recognized result. When detecting the human face, the user can pay close attention to the advertisements, and the advertisement content can be regulated in real time according to the sex, age and watching reaction of the user so as to quickly push the pointed advertisement information.

Description

technical field [0001] The invention relates to the field of intelligent advertisement delivery, in particular to a method for pushing intelligent advertisements based on a face recognition device. Background technique [0002] As an important branch of biometric recognition technology, face recognition technology has been widely used in various fields such as video surveillance and human-computer interaction due to its advantages of non-contact and easy collection. [0003] With the development of science and technology, online shopping and mobile banking are becoming more and more popular and accepted by people today. As a common communication tool used in daily life, smart phones have already played a role similar to personal computers and have a wide range of applications. Prospects and room for development. [0004] The development of various software programs such as mobile phone unlocking and login (such as the face unlock app on the Android platform), security verif...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06K9/00G06Q30/02
CPCG06F3/011G06Q30/0261G06V40/161
Inventor 不公告发明人
Owner 宋柏君
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