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A method for monitoring and analyzing website user behavior

A user and website technology, applied in data exchange networks, digital transmission systems, electrical components, etc., can solve the problems of time-consuming and labor-intensive, unable to support large concurrent analysis of user access behavior, and large amount of data.

Active Publication Date: 2017-03-22
INSPUR SOFTWARE CO LTD
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  • Abstract
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  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] The traditional method of analyzing the behavior of users visiting the website is to import the url log of the function of the user visiting the website and import it into the relational database for summary analysis. The amount of data is large and time-consuming, and it is difficult to perform real-time or quasi-real-time analysis and display of the behavior of users visiting the website. Time-consuming and labor-intensive and information loss, the behavior of users who do not generate page requests will be lost, and cannot support large concurrent e-commerce websites to analyze user access behaviors. Marketing provides timely data support basis

Method used

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  • A method for monitoring and analyzing website user behavior
  • A method for monitoring and analyzing website user behavior

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Embodiment 1

[0020] A method for monitoring and analyzing website user behavior, comprising the following steps:

[0021] (1) Determination of the analysis object: the user's operation behavior on the website includes webpage browsing and clicking on clickable elements in the webpage; the pages of the webpages are identified by URLs, and the clickable elements of the webpages are identified by IDs ;Definition analysis objects include: the number of user visits to web page URLs (PV: page view), the number of user clicks on web page elements (CV: click view), and the web pages corresponding to different user types, different times, and different regions Number of page visits and page element clicks;

[0022] (2) Page embedding point: add the user behavior analysis script file formed after determining the analysis object according to step (1) on the frame page of the website that needs to do user behavior analysis, so as to monitor and track the behavior of users visiting the website. When t...

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Abstract

The present invention relates to a method for monitoring and analyzing website user behavior, which includes the following steps: (1) determination of analysis objects; (2) page embedding; (3) log collection; (4) HDFS distributed file system storage; (5) Distributed summary calculation; (6) Display of results. 1. The method of the present invention supports websites with massive (100 million level / day) visits, displays website views, clicks and other data in quasi-real time, and supports millisecond-level query of detailed data. 2. The method described in the present invention is completely based on open-source software development, using ordinary pcserver, ordinary sata hard disk, system architecture uses redundant design, and data will not be lost after any data node or disk is damaged. The present invention realizes automation in every link, supports graphical monitoring, and is simple in operation and maintenance.

Description

technical field [0001] The invention relates to a method for monitoring and analyzing website user behavior, and belongs to the technical field of network monitoring and analysis. Background technique [0002] The traditional method of analyzing the behavior of users visiting the website is to import the url log of the function of the user visiting the website and import it into the relational database for summary analysis. The amount of data is large and time-consuming, and it is difficult to perform real-time or quasi-real-time analysis and display of the behavior of users visiting the website. Time-consuming and labor-intensive and information loss, the behavior of users who do not generate page requests will be lost, and cannot support large concurrent e-commerce websites to analyze user access behaviors. Marketing provides timely data support basis. Contents of the invention [0003] Aiming at the deficiencies of the prior art, the present invention provides a method...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04L12/26H04L12/24
Inventor 林大伟肖建国
Owner INSPUR SOFTWARE CO LTD
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