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Digital advertisement displaying system

An advertising display and digital technology, applied in the field of advertising media, can solve the problems of waste of manpower and inconvenience in promotion, and achieve the effect of reducing operating costs, saving manpower and strengthening economic benefits.

Inactive Publication Date: 2014-05-28
DALIAN XINQIHUI TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] Traditional advertisements spread and disseminate through street signs, posters, advertising kiosks, murals, bus shelters and carriage wall advertisements. However, this method is mainly displayed through simple text or text plus pictures. The same advertising product, For different specifications, it is necessary to design different styles. For example, the bus shelter needs higher resolution pictures due to its large area, and some small or irregular places need to modify the original advertising products, resulting in Promotion inconvenience
[0003] With the development of digital media, more and more shopping malls and shopping areas have set up large outdoor LED advertising screens or indoor advertising screens, and these advertising screens are scattered widely, and updating data requires on-site operations, such as through network cables or serial ports Upload data, resulting in a lot of waste of manpower

Method used

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  • Digital advertisement displaying system

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Embodiment Construction

[0011] The present invention provides a digital advertisement display system, which will be described in detail below with reference to the accompanying drawings.

[0012] figure 1 It is a schematic diagram of the structural principle of the present invention. As shown in the figure, the digital advertisement display system includes an information receiving terminal, a local storage unit, an information processing unit, and a display terminal, wherein the information receiving terminal obtains the advertisement information to be displayed through the network, and The advertisement information is sent to the information processing unit; the local storage unit is used to store the advertisement display strategy; the information processing unit is used to display the advertisement information according to the display strategy; the display unit is used to display the advertisement processed by the information processing unit.

[0013] As a preferred technical solution, the display...

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Abstract

The invention discloses a digital advertisement displaying system. The digital advertisement displaying system comprises a shell, a display screen and a master control unit, wherein the shell is used for packaging an advertisement displaying terminal and has a beautifying and packaging function; the display screen is used for displaying advertisement information; the master control unit is provided with an embedded operation system; an online advertisement management program runs on the embedded operation system; and the master control unit is connected with the display screen, and is used for managing the advertisement information and outputting advertisement contents to the display screen. The digital advertisement displaying system has the advantages that by using the digital advertisement displaying system, the expandability of an advertising system can be greatly improved, the advertisement information is flexibly acquired through the internet and then is carried out, different advertising strategies can be customized by the advertisement display terminal based on the embedded operation system, the flexible advertising strategies can be applied according to demands of different uses and are carried out in a targeted manner, and the economic benefit is quite high.

Description

technical field [0001] The invention relates to the field of advertising media, in particular to a digital advertising display system. Background technique [0002] Traditional advertisements spread and disseminate through street signs, posters, advertising kiosks, murals, bus shelters and carriage wall advertisements. However, this method is mainly displayed through simple text or text plus pictures. The same advertising product, For different specifications, it is necessary to design different styles. For example, the bus shelter needs higher resolution pictures due to its large area, and some small or irregular places need to modify the original advertising products, resulting in Promotion is inconvenient. [0003] With the development of digital media, more and more shopping malls and shopping areas have set up large outdoor LED advertising screens or indoor advertising screens, and these advertising screens are scattered widely, and updating data requires on-site opera...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G09F27/00
Inventor 王永生
Owner DALIAN XINQIHUI TECH
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