Network advertisement propelling method

A network advertising and advertising technology, applied in the field of network advertising, can solve the problems of long time, failure to advertise widely, and difficult audience persistence, etc., to achieve the effect of stimulating initiative, increasing click-through rate, and improving enthusiasm

Inactive Publication Date: 2010-08-11
杜禹龙
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

But the disadvantage is that in order to get points and virtual currency, most netizens click directly without looking at the content of the advertisement, which reduces the effectiveness of the advertisement
[0005] The method of displaying advertisements on user terminals through the Internet (Internet advertisements and systems: patent number ZL01821355.3; network advertisements and systems, application number: 200710022905.9) can improve advertising effects, but the disadvantage of this method is the number of users who can install advertisements on terminals Less, can not achieve the purpose of publicity
The advertising method that allows the audience to participate in the interaction by providing multiple-choice questions on a specific service interface or finding errors in the advertisement is to make the audience pay attention to the advertisement through incentive measures, thereby improving the effectiveness of the advertisement (an advertising method with multiple-choice questions, application No.: 200510023265.4; a method of advertising in the dynamic webpage module of the browser webpage, application No.: 200610001302.6), but long-term participation requires the audience to spend a long time and requires the audience to concentrate, it is difficult for the audience to persist, and the advertising effect is limited. certain influence

Method used

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Experimental program
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Embodiment Construction

[0019] The present invention will be further described below in conjunction with the accompanying drawings.

[0020] First of all, advertisers need to pre-register for advertising business on the site where they are located. Netizens who log in to the site need to register an online identity. When registering information, they need to verify their ID number and other detailed information to ensure that each netizen has only one online identity.

[0021] Netizens watch the content of the advertisement after entering the site. The content of the advertisement can be a single or combined form such as pictures, photos, videos or music. Netizens can choose the content of the advertisement they like and click to enter. If the netizen enters the site in the logged-in state, after clicking the advertisement content, he can be directly linked to the survey form of the currently clicked advertisement; if the netizen enters the site in the non-login state, the login page will be displayed...

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PUM

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Abstract

The invention discloses a network advertisement propelling method, which belongs to the technical field of network advertisements. An advertiser registers advertisement services in a site in advance; a network citizen registers a network identity, enters the site to watch the network contents and link the investigation table of the current clicked advertisement, fills the contents in the table and submits the table; and a site server calculates and counts the information of the submitted table, stores the cash integral under the network identity name of the network citizen, and feeds back the calculated and counted conclusions to the advertiser. The network advertisement click rate and the advertisement watching positivity of the network citizens are improved by setting cash integral rewards. The memory and communication of the network advertisements are increased by watching the advertisement contents, clicking the table linked to the advertiser and filling the table. The network citizen receives cash integral as reward by registering the network identity and filling the contents on the table. The cash integral is changed into real cash through a network bank according to a proportion or directly consumed so as to improve the click rate and the memory effect of the network advertisements.

Description

technical field [0001] The invention belongs to the technical field of network advertisements, and specifically relates to a method for advancing network advertisements by filling out questionnaires to obtain cash points, increasing the memory, communication and entertainment of advertisements, and improving the click-through rate of network advertisements and the enthusiasm of netizens to watch advertisements. Background technique [0002] With the popularization of the Internet and the advent of the 3G era, the influence of advertisements on the Internet in commodity advertisements is increasing. The effectiveness of Internet advertisements is of great significance for advertisers to choose websites. On the other hand, because most The profit of the website depends on the income generated by the advertisement. Therefore, an effective advertising model plays an important role in attracting advertisers to choose the website. [0003] Nowadays, there are many modes of online ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/00G06Q30/02
Inventor 杜禹龙
Owner 杜禹龙
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