Mobile advertisement material intelligent acquisition system and analysis method thereof

Abstract

The invention discloses a mobile advertisement material intelligent acquisition system and an analysis method thereof. The system comprises a camera shooting acquisition module, an advertisement category processing module, a video advertisement storage module, a picture advertisement storage module, a sound and picture separation module, a background sound processing module, an animation processing module, a character storage module, a BGM module, a multi-color picture storage module, a low-color picture storage module and a creative retrieval module. According to the invention, the advertisements are collected and then analyzed and processed, the advertisements can be classified and analyzed, pictures, characters and background sounds of the advertisements are analyzed and processed, the advertisement materials with different effects are classified and counted, and then the advertisement materials are summarized as a whole according to the creativity and effects of the advertisements. And later searching and use are facilitated, extraction and use by employees are facilitated, the working efficiency is improved, and the method is suitable for popularization.

Description

technical field [0001] The invention relates to an intelligent collection system for advertising materials, in particular to an intelligent collection system for mobile advertising materials and an analysis method thereof, belonging to the technical field of application of intelligent collection systems for advertising materials. Background technique [0002] In modern times, advertising is considered to be a form of purposeful information conveyed using media rather than word of mouth. It aims to arouse people's demand for goods and generate understanding and goodwill for the enterprises that produce or sell these goods, and to inform them to provide At present, the analysis of advertisements is still relatively single, which is not conducive to the collection of advertising materials by workers, and is not conducive to extraction and utilization. Therefore, in view of the above problems, a mobile advertising material intelligent collection system and its analysis method ar...

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Problems solved by technology

[0002] In modern times, advertising is considered to be a form of purposeful information conveyed using media rather than word of mouth. It aims to arouse people's demand for goods and generate understanding and goodwill for the enterprises that produce or sell these goods, and to inform them to provide At present, the analysis of advertisements is still relatively single, which is not conducive to the collection of advertising materials by workers, and is not conducive to the extraction and utilization of certain non-profit purposes.

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